Sales and Marketing
5 Creative Marketing Ideas for Small Business
Getting your brand’s name out there is essential for you to make money. It really is as simple as that. If people don’t know who you are and what you or sell, then chances are…
5 Ways to Improve Customer Loyalty
Loyal customers enable predictable revenue, stick with a business through hard times, and ensure that a company stands the test of time. Overall, customers are becoming more loyal to the brands they love. However, only…
Building Awareness with LinkedIn
LinkedIn is a fantastic way to grow your audience and become a resource for your customers. As a social media platform, LinkedIn caters to businesses and content that is specific for industry leaders. That being…
Need to Update Your Users? Google Optimize is Free
Using Google Optimize to Communicate Timely Changes to Your Business As COVID-19 continues to impact our way of living, it’s important to provide up-to-date communications on your website and share any areas of your business…
7 Ways Small Businesses Can Use Salesforce to Boost Growth
If you’re trying to grow your B2B business, you are probably already somewhat familiar with Salesforce. This CRM platform is one of the most popular such services on the planet, with many of the most…
Increase Clicks and Reduce Costs with Responsive Display Ads
Display ads can help you promote your business when people are browsing online, watching videos, checking email, or using apps. They are a fantastic and cost-effective way to increase brand awareness and retarget previous website…
Did You Know? Minimalism is a Trending Brand Strategy
Design is a very important aspect of a brand strategy. After all, it’s through the design of a business website, logo, and so on, that the brand can become memorable and recognizable among its target…
8 Personal Strategies For Winning With Relationships
Based on my years of experience in both startups and large companies, trusted relationships are more the key to success than a great business model, how smart you are, or how much money you have….
5 Important Tips to Build Your Brand During The Pandemic
The public health crisis is hitting business owners hard, and many of them have discovered that financial relief from the federal government isn’t likely to materialize anytime soon. Brands have thus been left to fend…
Tips for Retail Business Owners During the COVID-19 Recovery
The global coronavirus pandemic has upended most businesses in countries that are affected by the virus. On top of that, global supply chains have been disrupted and this has also meant that business owners are…
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