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Home / Archives for SEER Interactive

SEER Interactive

SEER Interactive

SEER Interactive

SEER brings a wealth of knowledge that collectively spans decades of Search Marketing, SEO and Analytics experience. Our team likes to win—A LOT, and not in a trip-an-old-lady-down-a-flight-of-stairs-to-win way. Search engines are our scoreboards. We’re able to use our Twitter, Facebook, and YouTube channels to reach every facet of the Search and Business communities. By freely sharing best practices, strategies, and insights, we lift the industry as a whole and call out spammers, scammers and overall snake oil salesmen.

Are Header Tags Important for SEO?

Feb 15, 2021 By SEER Interactive

While they may not get quite the love that other HTML tags like title tags and meta descriptions do, well-optimized header tags are an important part of any on-page SEO optimization.  In this article, we’ll cover what header tags actually are and why they are important for SEO practitioners. We’ll also provide some tips to make […]

Filed Under: Website Tagged With: SEO

How to Optimize For Voice Search With SEO Strategies

Jan 25, 2021 By SEER Interactive

How Voice Search Can Be a Part of Your 2021 SEO Strategy “OK Google,” “Alexa!” “Hey, Siri” These are phrases that we’re all pretty familiar with. And as if Googling something weren’t easy enough, we find ourselves using virtual assistants to do it for us. As consumers, we enjoy using it — in fact 27% of […]

Filed Under: Website Tagged With: Search

Leveraging Coupons & Coupon Code Data From Google Analytics

Jan 6, 2021 By SEER Interactive

What are the Benefits of Offering Coupon Codes for Ecommerce Sites? In this economy, couponing could be more important than ever. Not only do they help people save money during the actual purchase, but they are also an excellent opportunity for companies to retain a price conscious customer at a critical point in their shopping […]

Filed Under: Sales Activities Tagged With: Coupons

What’s the Best Way to Utilize Search Data?

Dec 28, 2020 By SEER Interactive

Search data is some of the most detailed consumer trends and behavioral data you’ll find anywhere, but that depth can make it difficult to know where to start. Get the most out of your data by asking the right questions and aligning metrics to strategic objectives. Data Without an Objective is Just an Extra Expense We’ve all […]

Filed Under: Website Tagged With: Data, Search

What is Google Analytics 4?

Nov 10, 2020 By SEER Interactive

On October 14, 2020, Google announced a new era of analytics called Google Analytics 4 (formerly known as Google Analytics App + Web). Google Analytics 4 (GA4) brings not only a host of new features, but a total to their current analytics platform (Universal Analytics). GA4 is built with machine learning at it’s core, focusing […]

Filed Under: Website Tagged With: Google analytics

10 Easy Ways to Improve SEO Ranking

Nov 4, 2020 By SEER Interactive

Want to improve your SEO rankings? In this guide, I will break down 10 strategies that will help you better target relevant keywords & improve organic SEO rankings. Let’s jump in! 1. Create Content Hubs & Build Them Out Creating content hubs is crucial to SEO rankings and becoming a thought leader in your space. […]

Filed Under: SEO Tagged With: Google search

Which LinkedIn Ads Are Best For Your Business?

Oct 30, 2020 By SEER Interactive

LinkedIn… home to a social network of over 500 million active professionals. That’s a LOT of users, and more importantly, a lot of potential professionals that you can directly target! If you are a B2B company, it’s really a no brainer that you should be advertising on LinkedIn. 80% of B2B leads generated through social media […]

Filed Under: Social Media Tagged With: LinkedIn

How to Work With a Partially Remote Team

Oct 23, 2020 By SEER Interactive

With companies slowly rolling back into the office as stay at home orders are lifting across the country, we know navigating a partially remote can be challenging. Seer is no stranger to working with team members in and out of the office since we launched the opportunity for team members to join our entirely remote […]

Filed Under: Leadership, People Skills Tagged With: Remote Business

10 Ways to Improve Your SEO Strategy

Oct 20, 2020 By SEER Interactive

Navigating SEO strategy content can be a confusing place filled with tons of strategies that may or may not be outdated. As time passes and Google Bots get smarter, SEO strategy changes. Below, I will outline strategies that will ultimately allow you to answer consumer questions with ease and create a fundamental strategy that is […]

Filed Under: Marketing Plans Tagged With: Content, Keywords, Links

Creating SEO-Friendly FAQ Pages

Oct 13, 2020 By SEER Interactive

Even if you feel the content on your site is complete and thorough, frequently asked question (FAQ) pages can help fill in the gaps that are missing or provide high-level answers to your customers’ most common questions. But do they add any value from a search engine optimization (SEO) standpoint? Can you optimize their content to increase […]

Filed Under: Sales and Marketing

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