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Home / Archives for Mykal Kaminski

Mykal Kaminski

Mykal Kaminski

Mykal Kaminski

Mykal Kaminski is a Dutch-born writer and DJ who lives in Asia. His work explores issues related to culture, business psychology, and language.

Why “Woke” Marketing is a Bad Idea

Jul 8, 2020 By Mykal Kaminski

  Credit: Mykal Kaminski Resist! We know it’s tempting to say “why not?” to your not-yet-30 “hip” marketing manager with the man bun and just the right amount of facial stubble. But resist! Do not yield to the siren’s call! Resist! Trust us. An ad campaign or marketing promotion that tries to work in “Black […]

Filed Under: Advertising and Lead Generation, Sales and Marketing Tagged With: Advertising, Creative, news

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