Sales and Marketing
How to Promote Your Company with Awareness Campaigns and Celebrations
Many companies use national awareness campaigns or celebrations as marketing opportunities, whether it’s Breast Cancer Awareness Month in October, National Women’s History Month in March or a dedication to financial literacy in April. Suddenly, the…
5-Step Checklist to Making Your Next Promo Email a Roaring Success
Marketing emails remain firmly among the most cost-effective ways to raise brand awareness and sales. However, they’re one of those techniques that are simple to learn but difficult to master. Too many marketers think about…
Behavioral Design’s Impact on Your Small Business
In design, there are many subcategories that specific how a website or other medium looks and behaves. Behavioral design puts the user’s experience (UX) at the forefront of the work and ensures the customer takes…
6 Ways to Get More From Your Marketing Budget During COVID-19
Time is money. That has been well documented for many years. But in the time of COVID-19, money carries a lot more weight. A lot of companies are slashing their budgets to the bone, which…
Dropshipping vs. Print on Demand: Is AliExpress The Only Option?
The explosive development of e-commerce is generating a demand among entrepreneurs for new types of business models. These new models differ from those available today in speed, quality of delivery and uninterrupted operation. This is…
How to Use Social Media For Your Marketing Campaign
The presence of social media in marketing is no longer a surprising phenomenon nowadays. This is no wonder since Facebook, Instagram or Twitter and all social media platforms are a real goldmine from a marketing…
4 Reasons Family Brands Are Successful On Main Street
Whether you call it Main Street or the high street, whichever country you’re in, it is a hugely competitive space to do business. And in the wake of the Covid-19 pandemic, droves of consumers have…
How Descriptive Domains Are Challenging the Status Quo
Reposted with author’s permission from Entrepreneur.com In today’s competitive business landscape, being uniquely different is meaningful. Almost every business category is bustling with organizations that tout a unique advantage. It is sometimes ironic to see a…
6 Reasons to Implement Digital Signage In Your Marketing Strategy
More than any other industry, technological advancements have changed advertising, more so in the United States. Digitalized marketing tactics and technologies, including SEO and social media promotion, have supplanted traditional marketing approaches like print and…
Relationship-Based Selling: How to Get Started
Each time I shop at a farmer’s market and find out that I was sold rotten fruit, I feel frustrated. I remember the vendor being extra nice and realize it was fake. But instead of…
Top Articles in This Category
