Boosting the number of B2B sales you secure each year is a worthy aim to have, yet one which can feel out of reach if you don’t have the right strategies in place. We’ve put together an overview of what this involves and how you can bring customers and clients onboard while also measuring the […]
Michael Dunlop
How to Get More Users for Your SaaS Product: 3 Different Methods
You need users for your SaaS product to be successful. But how do you make sure that people are aware of it? Mastering user acquisition and marketing is the key. Image Source: Pexels Achieving this requires a solid plan and effective implementation. And it’s not just about getting more people using your software-as-a-service (SaaS) product, […]
What the ESG Gold Rush Means for American Agriculture
As anyone would expect, the debate surrounding climate change, sustainability, and environmental protection have and will continue to impact multiple industries in various ways. Image: pixabay The same debate is what gave birth to the ESG (Environmental, Social, and Governance) Gold Rush, whose beginning and invention can be traced back to more than a decade […]
4 Small Business Options for Beer-Lovers: Which is Right for You?
If you’re a beer lover, you could choose to constrain your love for it by enjoying it with friends. Alternatively, you could turn your passion into a business. Whether you’re interested in creating your unique brews or want to share your love of beer with others, there are plenty of creative business ideas to explore. […]
4 Ways to Cut Costs (Without Cutting Corners) in Your Healthcare Business
The economy has been fluctuating ever since Covid hit in 2020, and we’re still in the process of collectively recovering from the lockdown. While many businesses have sprung up and even flourished over the last couple of years, it’s still a good idea to be mindful of your finances and make sure you aren’t spending […]
How to Include Your Freelancing or Startup Experience on Your Resume
You’ve gathered adequate skills and experience working as a freelancer or on your startup and finally decided to seek a traditional 9 to 5 office job. The issue, however, lies in listing your past work history and achievements in your CV to make it stand out in the competitive job marketplace. Image source: https://unsplash.com/photos/7iSEHWsxPLw If […]
5 Ways to Use Emotion in Web & Graphic Design Projects
If you haven’t been using emotion in your web and graphic design projects, you need to change that now. Using inspirational design will help you connect with your target audience faster and cause them to engage with your projects more. Using emotional design can seem difficult if you haven’t used it before, but we want […]
3 Steps to Set Up a Digital Asset Management System
A Digital Asset Management system, or a DAM, has the role of bringing order and logic into the core of a modern business. This is especially true if your business works with lots of media resources, such as those active in online marketing, media production, social media marketing, influencers, and so on. https://pixabay.com/photos/hanging-files-file-cabinet-order-1920437/ Businesses that […]
Complete Guide to IT Help Desk Systems
The IT help desk is the first point of contact for many business users when they need technical assistance. Businesses must have an efficient and effective IT help desk system to provide their employees with the best possible support. While essential in the modern workplace, an IT help desk can be challenging to set up […]
5 Practical Things Every Manager Should Do to Help Their Team Succeed
Unfortunately, great managers are hard to find, and their unpleasantness may have nothing to do with their personality. Good leaders aren’t born, they’re made, but there isn’t a universal blueprint for what managerial style is best. Fortunately, that dilemma is actually the solution. Image Source: Unsplash How a Flexible Management Style Benefits Employees There are […]
