Sales and Marketing
Networking 101: How to Be a Creative Connector
Networking is like dating. What am I going to say? What do I do with my hands? Do they even like me? Don’t worry, we’ve all been there before. Networking is crucial in the working world and…
3 Top Strategies for Getting Closer to Your Clients
As the CEO for In Touch EMR, a healthcare consulting and software business, I’ve found that personalizing your offers to existing clients lessens the burden of having to gain new customers. It not only lowers…
Your Key to Success: Sales Preparation
Fail to prepare, prepare to fail. It’s an often heard adage that applies to virtually any situation, but with sales it’s especially important because failure isn’t a mere inconvenience—it can be the difference between financial…
How Far Can You Niche Down and Still Have a Viable Audience?
When I was thinking of starting a new internet marketing agency, I was considering different passions I had. One of those is technology, and more specifically the very latest in technological developments. I decided that…
4 Steps to Skyrocket Your Outbound Sales Call Closing Rate
Sales representatives are classic workhorses for businesses who want to skyrocket their sales or generate leads. We know this to be true since according to Discover.org, “78% of decision makers polled have taken an appointment…
Still Looking for the Best SMS Marketing Software?
Are you a small business owner looking for SMS Marketing Software? Then this is a must read article because I’m going to share with you SEVEN things to look for in your new SMS marketing…
How You Can Start Marketing on Reddit Today
Are you trying to sell to 18 to 29-year-old males? If so, you should at least consider marketing on reddit. But first, you need to understand what this mammoth website is all about…and it’s a little…
How to Invest Time in Creating Meaningful Relationships
Recently, I’ve been wrestling with some paradoxes. On the one hand, you can’t give others what you don’t have. So if you’re completely undisciplined with how you spend your time, it’s hard to invest deeply…
The Importance of Pipelines
I am the world’s worst salesman, therefore, I must make it easy for people to buy. ~F. W. Woolworth An entrepreneur had developed a product, and he was doing incredibly well. He was able to…
Drive More Sales with Customer Problem Knowledge
I read an article entitled, “Drive Sales With Product Knowledge.” It was a good article, actually covering a lot a great issues, but focused on the importance of having strong product/solution knowledge. We know sales…
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