My father was a great businessman, entrepreneur, successful CEO and avid reader. I’ve been fortunate enough to inherit his books, and I came across this older one recently: Cold Calling Techniques (That Really Work!) Have you ever cold called or do you now? Cold calling can be exhausting and frustrating. “I wanted to introduce you to my […]
YEC
Building a Company Culture with an Emphasis on Employee Happiness
If you google “workplace culture,” you’ll find hundreds of articles and resources on why it’s important, how to build a better culture, and tons of examples of companies that are “doing it right.” But when you pull back the curtain on employee happiness, the truth remains that 16% of millennials are considered “actively disengaged” and likely […]
How to Attract, Connect and Convert More Prospects into Customers
In 2017, digital ad spend has surpassed television ad spend. Brands are switching their ad spend focus from TV, radio and print to digital. If we want to get our message in front of the right audience, entrepreneurs and businesses have to course correct their marketing strategy to include digital. Facebook now has over 2 […]
Breaking Up in Business: How to Do It Painlessly
As the founder of an online resource specializing in all things marriage (including divorce), I’ve come to learn that business relationships have many parallels to marriage and intimate relationships. They start with enthusiasm and passion, they grow through balance and communication, and they endure the peaks and valleys of life. But sometimes, they also end. Divorce for […]
Recruiting the Best Candidates from Your Internal Talent Pool
One of the hardest tasks of a business owner is hiring the right people. Top performers must have the right work ethic to fulfill expectations, but also be a good fit within the company. A bad hire could result in serious repercussions, as the business’s reputation could be tarnished by their actions. Having built three […]
The Importance of Willpower in Sales Execution
Recently, I had a call with a top salesman I coach. I asked how selling to his top 25 clients was going. He shared that he hadn’t stuck to his strategy because he wasn’t excited about it anymore, so I asked if he was excited about his current sales numbers. He was not. Three months earlier, […]
How to Scout Out and Hire Employees Who Really Love What They Do
Dedicated employees make or break startup success. Anyone can say they are “highly skilled,” but if employees lack the same vision and determination as their leader, it can be detrimental to the startup. To succeed in a startup environment, employees must have two qualities: enthusiasm and flexibility. Like the saying goes, hard work beats talent […]
3 Key Components of Successfully Raising Funding
Not all companies should raise (or need) venture capital to succeed. As scholar and former VC Dileep Rao points out, “The reality is that most ventures do not qualify for venture capital and never will.” However, a highly scalable business shouldn’t necessarily avoid seeking capital. In fact, many successful companies have grown to fruition because of it. Ultimately, your company’s […]
A Valuable Product Strategy You Might Not Have Considered
As business owners, we are always thinking about more: How can we find more clients? How can we give our clients more than our competitors do? And of course, how can we bring in more money? One way to offer more is to bundle your offerings. But what if bundling doesn’t always make sense for everyone […]
4 Key Ways to Make the Most of Your Business’s Down Cycle
Starting and growing your own company is exhilarating, exciting and rewarding. It also scares the living daylights out of you when you find yourself strapped into your seat, plummeting towards the very bottom of a roller coaster ride. Ups, downs and roller coaster metaphors aside, business is anything but a linear journey. Many businesses are built on momentum, which can be […]
