One of the primary goals of running a business is to bring in more money. Realistically speaking, it is easier said than done since more than fifty percent of small to medium-sized businesses do not make it past the first twenty-four months, because of cutthroat competition in various industries. Profit is your number one indicator […]
Leadership
Don’t Recycle, Upcycle: Why Future Sustainability Requires a Circular Economy
It’s a fact: People like stuff. The more stuff they have, the better they think they feel. That means, in only a few decades—when the world’s population is expected to hit 10 billion—there will be a lot more people with a lot more stuff on Earth. So what can people do to help prepare the planet for a more sustainable future? One […]
Expert Tips for Managing Remote Teams, Part II
This article is part two of the series on managing remote teams. Please see part one here. 5. Go the extra mile with praise. As noted previously, body language doesn’t translate well over distance. Sure, video helps a lot, but it can’t capture everything, and not everyone is able or willing to use video conferencing […]
Reinvent Your Business!
Businesses that forgot to reinvent If only newspaper publishers, book publishers, record companies, and movie producers would have had the vision to see their future as we now see it, we might have become a digital society with much less disruption and loss of jobs than we have experienced these past years—and continue to experience. […]
Expert Tips for Managing Remote Teams
In many ways, managing a remote team is like managing a team in your office. The main difference is distance. But that distance removes some aspects of in-person interactions—like body language—that help make connections and clarify intended meanings. Technology tools can help bridge these gaps, but it takes more than just tools to ensure your […]
How to Build a Purpose-Driven Organization
As we learned in How to Inspire Brand Loyalty with Purpose, “People want to buy from companies that stand for a purpose with which they personally identify and reflect their values and beliefs.” A recent research paper by Quartz Insights and WE entitled, Leading with Purpose in an Age Defined by It, gives us additional statistics and reasons […]
3 Ways Utility Broker Services Save Your Business Time & Money
A business, whether it is a start-up or a known establishment, still needs all the help that it can get. Operating costs can be expensive not just in price but in your most valuable commodities—time and convenience. Utilities are often an overlooked matter. It is not just about getting the more affordable deal anymore—it is […]
How to Set a Balance of User Growth vs. Profitability
A question that I still hear debated often is whether a new startup growth strategy should focus on user count or profits. First of all, the glory days of “dot.coms” are gone, when investors “didn’t care” about profitability, and all the big money was focused on user count growth. In the long run, everyone wants […]
How Do You Recognize Transparency?
Transparency seems to be everywhere in the media lately so it has been only fitting that we have been discussing it. We’ve been studying “mea culpa” ad campaigns and how the marketplace’s expectations around transparency play a role in that. We scratched the surface of how that same expectation influences buying decisions—both from a consumer […]
Jobs Are Overwhelming Employees’ Health
The idea of finding a job that is not only rewarding but values your life is more out of reach than some might think. There are countless jobs out there putting employees at risk in many ways. As we were all reminded by the Chernobyl miniseries on TV, you might think your job is perfectly […]
