Sales and Marketing
Connect to Your Audience When and Where They Need You
Last week we talked about these facts in terms of mobile technology in our world today: 95% of all text messages are read and read within 90 seconds of receipt 65% of all email is…
How a Good NAP Will Boost Your Search Engine Success
Watch a crime drama on television and you’ll see that the culprits never want to leave their fingerprints behind. For a small business owner, it’s exactly the opposite! You want to leave your “digital fingerprint”…
6 Keys to Marketing Customer Experience vs. Products
Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing…
Embracing Objections
I just saw the term, “Objection free selling.” In fairness to the person raising the issue, I didn’t read the article, so I’m not certain the premise or his position. It was the phrase that…
What We Learned from Losing Clients
At Seer, we’re the first to admit that we aren’t perfect. While we strive to be better partners to our clients every day, we know that no matter how good we get at retention, losing…
13 Easy Local SEO Tips for Small Business Owners
While search engine optimization isn’t the only marketing tool for small businesses, it is a key one. Today, a huge percentage of consumers are using Google to search for a business that meets their needs…
The Mobile Revolution is Not About Technology
The truth is, we live in a permanent technological revolution. Remember when you didn’t have a cell phone because no one did. Granted some of you may be too young to remember that – but…
5 Reasons Why Your Business Needs Online Reviews & How to Get Them
People are more connected today than they’ve ever been. Most people have access to the internet whether at home, work, or on the road. It’s not only a means of communicating with people or staying…
Marketing on the Web: 5 Keys to Online Business Longevity
An important part of growth is sustainability. If your business volume seems to hit a plateau or recurring limit, the only direction you’re going is back down again. Companies that aren’t making an impact quickly…
Use Tutorials to Establish Authority and Build Relationships
The YouTube “stars” I’m most impressed by are those who have created a large following by publishing a series of tutorials on a given topic. These topics vary from how to apply make up to…
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