Sales and Marketing
How Do You Increase Your Site’s Rankings in Search Engines?
As a business owner, establishing a website is probably one of the first moves you made. But what good is a website if nobody’s able to find it? The main discovery tool people use to…
How a Rapper Cost the Finance Industry Millions
Thank you to everyone who attended our webinar on how to leverage your existing data to uncover SEO + PPC opportunities within the Search space. Teresa Lopez & Jordan Strauss walked us through how irrelevant…
How to Rank on Facebook, Amazon, Apple and YouTube
Learning how to rank on these platforms can help with branding and sales. In the competitive online market that we live in today, ranking for your products and services in online searches requires exposure on…
Is Your Content Following the Trend?
Most businesses have accepted or even embraced the idea that without creating content, your website can’t hope to compete for search engine rankings, high visitor counts, or much engagement. There are just too many sites…
Great Selling is Habit Forming
I’m sure you’ve experienced something that gives you a “rush.” It’s when, all of a sudden, everything just falls into place, everything is working as it should, it seems effortless. Sometimes we experience it in…
How to Turn Your One-Trick Social Ponies into SEO Workhorses
We’ve all been there, you publish a blog, post it on social, and the likes and shares start rolling in. You lie back, admiring your lofty accomplishment, like Michelangelo in the Sistine Chapel. Checking Google…
Text Marketing Basics: How to Create Great SMS Marketing Campaigns
Did you know in 2017 more than 15 million texts were sent every minute of every day! I’m sure that number will only climb in the next few years… This tells me one thing… texting is…
Can You Create a Great Customer Case Study?
Attention spans are growing shorter by the second Studies have shown that attention spans for engaging a reader or listener have fallen from eleven seconds to eight seconds on average. Eight seconds to reach someone…
What Problem is Your Customer Really Trying to Solve?
The majority of sales people, unfortunately are just peddlers—walking, talking brochures. Needless to say, customers are finding digital sources of information much more useful than talking to those sales people. The data consistently shows customers…
3 SEO Ranking Factors to Work On in 2019
Every business owner wants to rank in Google. They understand this will be a key piece of their marketing toolkit to bring on new business. One of the biggest mysteries for them is their digital…
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