Sales and Marketing
4 Marketing Solutions for the Online Banking Industry
Operating an online-only bank or an internet bank differs from conventional banking in a variety of ways. It is for a good reason too. For instance, the absence of brick-and-mortar branches and excessive staff leads…
2nd Time’s a Charm: Trying Again is the Winning Strategy
There is no shame in trying and failing. Life is like baseball. It is mostly failure with a few notable successes. Think about it: A baseball player batting 300 is considered wildly successful. That player…
4 Simple Ways to Improve Your Content Strategy
Content has and always will be king in the world of digital marketing. But to win big with content, you need a compelling, cutting-edge strategy that embraces the directionality of the marketplace and addresses the…
6 Ways to Create a More User-Friendly Website
In today’s tech-inclined world, having a website is not optional – it’s necessary if you want to reach your audience. Even a simple website can introduce people to your brand and provide the information a…
Why Do Customers Leave My Website? Part 3
In our first article in this series on Conversion Rate Optimisation (CRO) we looked at how to approach CRO if you don’t have a lot of traffic flowing to your site. Then in our next…
Which Email Marketing Service Is Best?
Businesses see a 4,400% return of investment (ROI) on every one dollar spent marketing through email. Although the Internet has deemed email “dead,” that 4,400% ROI translates into 45 USD. Knowing that, it seems email…
How Start-ups Use Big Data Marketing To Grow
When you look at marketing today, you’ll probably run across the concept of big data several times. What was once a fringe, emerging field has proven to be quite useful for large companies looking to…
5 Simple Ways to Improve E-commerce ReOrder Rate
Source: Pixabay Customers will keep you in profit; repeat customers will keep you in business. This is because over 65% of a company’s business comes from existing customers. This is why it is important to…