Sales and Marketing
5 Critical Components of a Compelling YouTube Video
YouTube has become more competitive for brands. The platform’s trends report found that channels trying to create an audience were up by 95% from last year. Yet, the engagement and interest on the video platform…
How to Succeed in eCommerce After a Game-Changing Year
The world of eCommerce has had a game-changing year. No matter what people say about growth before 2020, it was when the COVID-19 pandemic that people truly shifted to a digital-first mindset. In eCommerce, that…
The Power Of Role Playing
You are probably shocked. “Dave doesn’t write about this stuff, he usually writes about much bigger issues.” Actually, conducting role plays has been a powerful tool that we use both in our consulting, training, and…
5 Tips to Using a Twitch Promotion Service
Twitch has become one of the top social media networks to make money through live streams. While Twitch has a more niche-specific audience, it’s got huge potential for popular users to make something of themselves….
3 Tips for Marketing to Gen Z
Although Generation X and Millennials (Generation Y) currently hold the largest share of spending power in the United States, Generation Z is fast on their heels. With each new generation, marketers have to do their…
How to Digitally Promote Your Brand Identity Across Multiple Platforms
Image Source: Pexels During the initial days of social media, companies were unsure if promoting on these platforms would create any buzz for their products. Since then, social media has been a powerful resource for…
7 Powerful Ways to Use Twitter Influencers
Twitter has come a long way over the last 14 years. From the early days of random egg-shaped avatars screaming into the void over 140 characters about why one celebrity’s dress was better than the…
7 Evergreen Digital Marketing Hacks You Should be Using
A good marketing strategy is like having a personal cheerleader. It keeps your audience engaged and motivates you to do better. Without effective marketing, you wouldn’t be able to bridge the gap between your clients…
Top Shopify Apps To Look For In 2021
The year 2020 witnessed a boom in the eCommerce sector. More and more businesses are catching up with the digital train and reviving their survival mechanism during the pandemic by going online. The trend is…
4 Ways Promotional Products Will Grow Your Business
As a small business owner, you likely have a limited budget, particularly after what has been a strange and generally tough year for entrepreneurs due to a global pandemic, economic and political uncertainty, and other…
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