The pandemic has unearthed many flows of our society and it is only to be expected that some initiatives will emerge in the foreseeable future. Every aspect of life has been laid bare — private, business, global… Luckily, we’ll stick to business here and financial agendas and leave the world conundrums to experts worldwide. Over […]
Angela Ash
4 Stellar Tips for Boosting Email Engagement
Email services have evolved a good deal since being used only as a fast and convenient instant messaging tool. Today, they have grown to incorporate a number of features and unique elements of which email marketing is the most popular, by far. Frankly speaking, there’s a good reason why it should be, at least when […]
13 Digital Trends for Retail Success
When it comes to digital trends for retail, it seems as if someone is always marketing “the next big thing,” which can often lead to a lot of trial and error. And with retail attempting to make a big comeback this year, there isn’t a lot of wiggle room for technology that doesn’t provide a […]
8 Marketing Hacks Every Startup Should Perfect
The art of marketing has its undeniable benefits, but it has a slightly different meaning for startups. How come? Simply put, startups operate in a different environment than traditional businesses, which is chiefly reflected in their “family-oriented” way of doing business. In a successful startup, each team member sees success and failure as shared contributions, […]
Remote Work: 7 Tips for Project Management
Many people have been working online due to the pandemic, bringing the practice closer to those who originally never would have thought of changing their work routine. For some, remote work has brought more freedom and a new insight into different ways of doing things, while for others, the practice can be a bit challenging. […]
Subject Lines: Why They Matter More Than You Think
Email marketing campaigns are all the rage these days, given that they are efficient and affordable, if done the right way. Much has been said about various email marketing strategies but all of them, curiously, overlook the most important feat – subject lines. Basically, the general recommendation stands at 41 characters and a concise message, […]
6 Ways to Write the Perfect Email Subject Line
Subject lines are the single most important element determining the fate of an email. They need to be capable of letting the recipient know that your message is worth opening, let alone reading. Did you know that the average office worker receives 90 emails every day? They do, which means that an email from a […]
How to Create Perfect Email Campaigns for Any Customer
Email campaigns are the most popular way of advertising, and not without a good reason. For one thing, they’re more affordable than other solutions and for another – they allow the brand to reach customers across countries and continents with ease. That is to say, email marketing campaigns have the potential of dramatically increasing a […]
4 Top Ways to Implement Your New Email Marketing Campaign
To be successful at email marketing, which, to this day, remains the cheapest way of advertising, you’ll need to come up with a viable strategy, starting with proper research. It is no brainer that sending emails only to target audiences and only at the right intervals is a prerequisite for long-term success. What many people […]
8 Ways to Boost Your Marketing Strategies for 2021
It’s no big shock that 2020 was a weird year, the weirdest for many people worldwide. Trends were forced to change and not a single aspect of life and work remained unchanged. With the world hoping for a better 2021, a huge question that looms above everyone is: which things will change? Many people have […]
