Sales and Marketing

3 Ways to Succeed at Digital Marketing in 2021

Even though 2020 was not a good year for many things, it was a good year for digital marketing. This is because spending more time at homemade people spend more time and money on the…

4 Ways to Create Marketing Excellence

First, let’s recall the four “P’s” of marketing Marketing is a science devised to help drive customers to your door.  There are lots of ways to define how to market well, including the four P’s of…

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7 Helpful Tips to Achieve Your Sales Goals

As a business owner, you know how important it is to set and monitor your sales targets. However, just because you set goals, it doesn’t mean you can achieve them. Now is the time to…

How Marketing Pros Utilize Social Media

15 years ago, only 1 in 20 Americans had a Facebook account, and the vast majority were college-aged people sharing pictures of their party experiences with their peers. Today, more than 70% of the country…

4 Stellar Tips for Boosting Email Engagement

Email services have evolved a good deal since being used only as a fast and convenient instant messaging tool. Today, they have grown to incorporate a number of features and unique elements of which email…

How to Drive Sales for an eCommerce Business

eCommerce has experienced a period of exponential growth, in part due to the coronavirus pandemic. Certain areas have been particularly popular including gym equipment and health and wellness goods. Even as society reopens, it seems…

3 Small Business Marketing Hacks That Work

If you own a small business and are still reeling from the effects of the COVID pandemic, there are many ways to stretch your marketing dollars. Many entrepreneurs are rethinking their expenses one month at…

6 Common Pain Points of Brand Recognition for Businesses

Finding ways to get your name in front of consumers in a crowded marketplace isn’t easy. Building brand recognition takes time and consistent effort. Many small business owners find they take two steps forward only…

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10 Best Shopify Influencer Networks

Influencer marketing is the new trend that can help you boost your business. It is an excellent way to provide better revenue and grow your business. Especially if your business is online, you can use…

Influencer Marketing in Asia is Making Online Business More Local

A majority of commentators once opined that influencer marketing was going to stay pretty local when it first became popular, but this hasn’t been the case. Extremely fast international growth has ensured that almost every…

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