Sales and Marketing

7 Key Reasons Why SEO Is Important For Business Growth

SEO is defined as the optimization process of improving the keyword ranking and organic website traffic or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic. And…

5-tips-to-increase-landing-page-conversion-rates

4 Ways to Improve Your Site’s Conversion Rate

When you start an eCommerce store, there’ll be multiple things that you’ll have to look after. You’ll need to make multiple decisions. These are only effective if they’re informed decisions. You’ll need to concentrate on…

the-best-ecommerce-platforms-for-startups

E-commerce and Your Internet Business Model: Making It Work

Lately, eCommerce has been gaining a lot of traction especially since the COVID-19 Pandemic hit the world.  In the initial stages, when eCommerce sites started out their businesses, people were a bit reluctant about buying…

a jewelry store display

How COVID-19 Has Impacted the Jewelry Industry & How Businesses Can Adapt 

COVID-19 has had a significant impact on the jewelry industry. The pandemic has caused a sharp drop in demand for luxury goods, especially those from China. This has forced some businesses to close their doors…

a retail clothing store owner

An Essential Guide to Making Your Retail Business More Productive

Running a retail business can be highly challenging, especially if you are not prepared for the many obstacles that come your way. To be as productive as possible, it is essential to have a plan…

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This Is How to Make Your Business #Hashtagable

Today’s customer base is different than they were 20-30 years ago. But business owners know this right? They’ve talked about this right? Then why do we still see so many small businesses owners running their…

4-online-tools-every-startup-must-start-with

What Are The Best SEO Audit Tools To Embed On A Website?

Want to generate more revenue from your website? What is the perfect marketing strategy that will pitch your SEO services? And what are the ways to collect the list of potential customers? Are these crazy…

How to Pack More Value Into your Product or Service

In a market economy, there are any number of buyers and sellers of similar products. In order to beat out competition, most businesses will offer steep discounts. But this isn’t sustainable for many businesses. Fortunately,…

setting-up-a-social-employee-marketing-strategy

4 Killing Social Media Trends to Watch Out For In 2022

Image source: Freepik No doubt, digital marketing keeps changing at lightning speed especially when it comes to search engine optimization and social media. It seems like monthly there are emerging new social platforms, new digital…

a mobile application

Here’s What Your Small Business Should Know About the Salesforce Mobile App

“Earn customers for life” – this is General Motors Chairman and CEO Mary Barra’s mantra for business success. Businesses and organizations must come up with a winning formula to manage and keep company and customer…

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