Sales and Marketing
How Smart Brands Increase Customer Retention Rates with Digital Transformation
It’s impossible to find brands that still run on the traditional system of operations. Every brand you find is either undergoing digital transformation or preparing to undergo digital transformation. In fact, a recent report by…
54% Of Buying Journeys Fail
This data point has persisted for at least 10 years. Perhaps, if updated, it would be even worse. But 54% of committed customer buying efforts end in no decision made. It should cause all of…
The Top 6 Video Marketing Trends in 2022
How many videos do you think a consumer sees in a day? People open social media and stream some reels, they might check out a feed from their favorite newscaster, and they watch a YouTube…
Key Marketing Automation Techniques for Conversion Rate Optimization
In this era of digitalization, conversion rate optimization or CRO is a top priority issue for those who conduct their business online. To reach a better CRO, marketers incorporate different techniques to tackle different issues…
5 Ways to Increase Sales Using Retail Digital Signage
Perhaps one of the most commonly discussed blog digital signage issues is how digital signs may be used to increase sales in a retail setting. There are plenty of uses for digital signs, but this…
How to Grow a Business on Instagram
According to niche research, almost three-fourths of Instagram users have bought something that appeared on their feed. Instagram has 700 million users, who are active daily. You do the math. The potential customer base is…
Selling Online? 10 Important Tips and Tricks to Make More Money from Your Online Store
Increasing your online sales is likely the primary goal of your business, whether you’re large or small. Fortunately, there are hundreds of ways you can make more selling online, many of which you can implement…
7 Key Reasons Why SEO Is Important For Business Growth
SEO is defined as the optimization process of improving the keyword ranking and organic website traffic or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic. And…
4 Ways to Improve Your Site’s Conversion Rate
When you start an eCommerce store, there’ll be multiple things that you’ll have to look after. You’ll need to make multiple decisions. These are only effective if they’re informed decisions. You’ll need to concentrate on…
E-commerce and Your Internet Business Model: Making It Work
Lately, eCommerce has been gaining a lot of traction especially since the COVID-19 Pandemic hit the world. In the initial stages, when eCommerce sites started out their businesses, people were a bit reluctant about buying…
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