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Home / Archives for George Mathew

George Mathew

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George Mathew

George Mathew is a SaaS marketer who’s worked with countless up-and-coming SaaS blogs. He now blogs at seekdefo.com.

Use PPC Ads for Clever Marketing During COVID

Sep 24, 2020 By George Mathew

During COVID, many businesses have either lost clients or customers are struggling financially. There is a solution. COVID has also turned the tide in our favor by making paid ads cheaper. Consider giving away what you can for free or include discounts. Paid ads have never been cheaper Right now the trend is that paid […]

Filed Under: Online Marketing Tagged With: Coupons, Discounts, PPC

How to market your business with Pinterest

Jun 11, 2020 By George Mathew

If you’re reading this post, you probably want to explore the potential that Pinterest has for your business. Trust me Pinterest and small business marketing go hand in hand. It’s a pretty good platform to strengthen the brand positioning. Pinterest pins are 100 times more shareable than an average tweet. The half-life of a Pinterest […]

Filed Under: Sales and Marketing, Social Media Tagged With: Pinterest

4 Ways to Generate Leads with Content Marketing

May 25, 2020 By George Mathew

With Covid-19 decimating both supply and demand small businesses are continually finding it difficult to stay alive in these times of crisis. Content marketing however, is a great way to generate leads and sales at a budget. You can either engage in content marketing on your own or outsource it to someone. Even then, content […]

Filed Under: Advertising and Lead Generation, Sales and Marketing Tagged With: Content Marketing

4 Top Ways to Sell on Instagram

Apr 30, 2020 By George Mathew

With Instagram, you can find your target audience and sell to them with relative ease. Here’s how. Use Instagram ads The Instagram algorithm is continually changing with major upheavals in the way algorithms sort and display content. Instagram ads are one way to find your way. Just be sure that you use an online logo […]

Filed Under: Everthing Mobile, Social Media Tagged With: Influencers, Instagram

4 Simple Ways to Be Successful on Instagram

Apr 20, 2020 By George Mathew

Instagram is one of those social media channels, where organic reach is still alive. In fact, Planable’s research says that Instagram has one of the highest engagements compared to all other channels. Instagram gives you approximately 10 times as much engagement as Facebook. However, great organic reach means zilch if you’re not primed to take […]

Filed Under: Sales and Marketing, Social Media Tagged With: Instagram

7 Essential Tips For Increasing Your Social Media Engagement

Apr 8, 2020 By George Mathew

Anybody can get a social media account and start a Facebook or Instagram page. That part is easy. Merely having a presence on social media channels however isn’t enough. It isn’t going to get you sales. Having an engaging presence is what gets you sales. Increasing social media engagement is more than posting content or […]

Filed Under: Online Marketing, Sales and Marketing Tagged With: Facebook, Social Media Marketing

How to Grow Your Business with SEO in 2020

Jan 8, 2020 By George Mathew

SEO is changing. Unless you’ve been living under a rock, you already know that. The focus is now not on traditional factors that once used to move the needle for rankings but other complementary factors that play a big role. The goal is to present your business as an authority. That takes more than the […]

Filed Under: Online Marketing Tagged With: Influencers, SEO, Website

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