Sales and Marketing
How to Establish an Effective Guest Posting Campaign
You know your niche and you’ve got plenty to say. But here’s the question: how do you boost your reach – i.e., get your work out in front of as many interested eyeballs as possible?…
Can Folderly’s Email Spam Tester Understand Average Open Rates?
What to know when running an email spam check What’s the average email open rate? A spam tester can make many people ask this question after finishing a check. Any email spam check software, even…
Choosing the Best Scented Candle Packaging to Entice Buyers
When you sell hand-made candles, you have to think about shipping those candles to your customers so they arrive without breakage and look appealing. The goal is to bring the customers back to you for…
Top Shopify Apps for Fall 2021
The Covid19 pandemic led to a surge in the business of eCommerce stores throughout 2020. As customers’ dependence on eCommerce stores keeps growing, more and more eCommerce stores are coming forward to accommodate customers’ demands….
Listen Up Boston: Here’s How to Get Attention on Your Small Business
Getting your brand out there can be a daunting task. There are so many different forms and concepts behind marketing and advertising. It could be really hard even knowing where to start. Getting your business…
Everything You Need to Know About Keyword Research
One of the most important things to understand about content marketing, along with digital marketing in general, is that your efforts cannot exist in a vacuum. Success in terms of marketing is all about getting…
Why Local SEO Is Critical for of Digital Marketing
One of the most important things to understand about success in terms of SEO is that it isn’t about attracting the largest possible audience. Instead, you need to be going after the right audience – meaning those…
Best Mobile Apps For Small & Medium Business Marketers
When it comes to promoting a small or medium business, marketing can take many forms. It is vital to be aware of the tools that can help you keep an eye on the key moving…
How to Develop a Successful Free Trial Marketing Strategy
When it comes to marketing strategies, no sales approach is more effective than the ever-popular “free trials”. Commonly mistaken for other widespread tactics like the freemium business model, free trials are a marketing ploy that…
These Apps Will Streamline Your Content Marketing in 2021
Most online businesses rely on content marketing in some way. Whether you’re growing your social media presence for your eCommerce store, or growing traffic for your affiliate marketing blog, content marketing can be the difference…