Sales and Marketing
Why Mobile Apps Will Drive the Future of Marketing
Virtually every day, new evidence emerges of the consumer shift to mobile. Businesses can utilize specific-use mobile apps to enhance and/or simplify the customer experience with their brand.
SEO Checks to Tune Your Website: Part 1
The first four things listed below are checked by looking at the code that runs your website. Don’t worry, it isn’t hard and you don’t have to be a techie, you just need to be able to look for and recognize certain things.
80% of Our Revenue Comes From…
Data is powerful. We’re all enamored with analytics and what they can tell us about our customers and our business. But data can also be very dangerous if we really don’t understand it.
I’ll Have a Whole Milk No-Foam Web Site (With Whipped Cream)
Think ahead about what you’ll want so that when you approach your web designer/developer/barista, you’re ready to order. Here’s a handy infographic to help remind you of what’s involved.
The Numbers Behind Face to Face Networking
Face to face socializing is a thing of the past. Or is it? Take a look at this infographic before you make up your mind.
How Your Small Business Can Transform a Reluctant Buyer
You can’t always turn a reluctant customer into a buyer. Your product simply isn’t going to be right for everyone. But I think it’s more important to understand the bigger picture and take an “organic” approach to turning the corner and closing the sale with a reluctant buyer, and it all starts with your self image.