Chris Bachman

Chris Bachman is a business consultant and Project Director at as well as a self confessed serial entrepreneur. He is a regular writer on topics pertaining to marketing, SEO, and business websites as well as an instructor and independent consultant. Learn more about Chris Bachman on Google+ or LinkedIn. Contact him at


New Website? 10 Crucial Things to Ask Yourself First

What do you want to accomplish and what does a visitor to your site want to accomplish? Get clear on this and then design your site to provide them what they need, which in turn leads to your getting what you need.

EZ Tips: Web Writing 101

There are probably ten or more items that you need to pay attention to when writing a web page. Some of these have to do with the copy itself, some with the structure of the page and still others are more behind the scenes things like tags.

“Free” Websites: The Dirty Secrets You Need to Know

I have mixed feelings about the “free” websites you can get from a number of online places. On the one hand, I certainly see the appeal for a small business on a budget. Then again, I do know what goes into building a quality website. I know what it takes to get one ranked well.

Professionalism: Setting the Stage

If you have a business where clients are going to be stopping by, the way you care for your business is going to reflect greatly upon your degree of professionalism. Below you will find some things to watch for.

SEO Checks to Tune Your Website: Part 2

In the first part of this two-parter we looked at five key elements to check SEO credibility of your website. This time round we add to what you learned last time and round out the list of the Top 10 Tips for ways to tune your website’s SEO.

SEO Checks to Tune Your Website: Part 1

The first four things listed below are checked by looking at the code that runs your website. Don’t worry, it isn’t hard and you don’t have to be a techie, you just need to be able to look for and recognize certain things.

EZ Tips to a Perfect Password

The rules governing passwords and what is considered reasonably safe are pretty well understood. However, a survey in 2013 showed that of a random sampling of 1,000 internet users, fully 77% had passwords that could be broken by off-the-shelf software in a matter of minutes.