Sales and Marketing

Everything You Need to Know About Influencer Marketing and Artificial Intelligence

One of my professional resolutions for this year was to learn as much as I could about Artificial Intelligence (AI) and blockchain. Half of that research has already culminated into a free ebook, entitled, “Everything…

How to Write Marketing Text Messages

When your business uses SMS messaging services, you reach thousands of clients instantly. Read here to learn how to write effective marketing text messages. How to Write Marketing Text Messages Marketing text messages have become…

Facebook Insider Secret: Get a Spring Makeover!

Rina Valan of Brains and Beauty Media shares a Facebook insider secret which will take you to the top of the algorithm and put you first in your followers’ feeds! Do a Spring cleaning on both…

How to Market Your Business Abroad

When considering an overseas expansion for your business, there is a lot you’ll need to learn and prepare for. From the language and local laws to health and safety regulations, moving abroad is no easy…

Pitch Perfect: The 9 Questions Every Successful Pitch Answers

Many curious co-workers and friends have asked me, “How did you manage to convince your company to let you work part-time, anywhere in the world, in a role you built for yourself?” I typically answer…

Patience: The Missing Key to Brand Awareness ROI

We’re living through the most data-driven era of business and it’s having a significant impact on marketing departments of all sizes. Now more than ever, marketing leaders are under pressure to prove that each of…

What Are Your Top Marketing Priorities This Year?

If yours is a large business or organization, chances are that you’re working from a solid marketing and branding plan. (I hope!) Your priorities may have already been established. For those who work for smaller…

You Probably Shouldn’t Be in Sales If You Don’t Have These 5 Personality Traits

So you’ve watched Wolf of Wall Street and have decided you want to get in to sales. You’ve got your briefcase in hand and you’re looking in the mirror, imagining yourself in five years’ time…

a brand ambassador filming a video

8 Key Characteristics of a Successful Brand Ambassador

Getting the word out about a new and upcoming brand can be difficult in this day in age. There is such a saturation of information through a wide range of mediums that people often seem…

Making Your Facebook Ads Work

Many “serious” businesses dismiss Facebook advertising. They think they understand the audience, and it feels too frivolous for the work they do/what they sell. I’m not going to suggest that Facebook ads are for every…

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