Sales and Marketing
Are We Using Our Time More Effectively, or Just Freeing it Up?
Time management is a huge issue for all of us, but particularly important for sellers. A lot of the conversation focuses on “freeing up time.” But as I think about it, is the issue really…
Creative Approaches to Marketing Your Vacation Rental Business
Thanks to modern online marketing, it’s never been easier to promote and hype up a vacation rental business. Of course, this also means that the competition within the vacation rental market has become tougher than…
Optimize Voice Search Marketing: A Communication Channel on the Move
Who would have predicted that voice technology would gain such high adoption rates? According to NPR and Edison Research, 62% of Americans 18+ utilize voice assistants on any device. The latest Edison research also indicates…
5 Steps to a Privacy-Focused Marketing Strategy for Your Online Business
This year is particularly noteworthy due to significant privacy shifts, including Chrome’s planned discontinuation of third-party cookies by late 2024 and evolving privacy legislation. Against this backdrop, formulating a marketing strategy that is privacy-focused is…
Outsourcing Your Calls: From Setting Up Appointments to Processing Orders
In today’s fast-paced business environment, efficiency and customer satisfaction are paramount. Companies are continually seeking innovative ways to streamline their operations while maintaining high standards of customer service. One effective strategy that has gained significant…
How to Grow Your Business With SEO
Growing a small business isn’t easy. It never has been, and it likely never will be. As a business owner, there are a never-ending series of obstacles that stand in your way. You’ll make mistakes, lose…
Artlogo vs Photologo: Why Artlogo Is the Superior Choice for Branding
The world of branding and digital marketing is highly competitive. Selecting the right tools to create a unique and memorable brand identity is crucial. And when it comes to selecting the right tool, Artlogo emerges…
Learn How to Use AI Presentation Apps
Have you just created your final PowerPoint deck? AI presentation apps have emerged as powerful tools that enhance the way we create and deliver presentations. These apps understand the power of visual appeal. If you’ve…
Effective Ways to Increase Customer Retention in 2024
In business, the customer is king, so increasing customer retention can play a crucial role in your success. If all goes well, your customers will leave every interaction feeling satisfied, inspired to return, and eager…
Recent Developments in Trademark and Branding Law
Dancing into the new year, it’s now time for our annual recap and look ahead, covering recent developments in trademark, copyright, media/entertainment, and branding law. 2023 started off with web 3.0 and the metaverse being…
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