Sales and Marketing

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How to Grow Your Business With SEO

Growing a small business isn’t easy. It never has been, and it likely never will be. As a business owner, there are a never-ending series of obstacles that stand in your way. You’ll make mistakes, lose…

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Learn How to Use AI Presentation Apps

Have you just created your final PowerPoint deck? AI presentation apps have emerged as powerful tools that enhance the way we create and deliver presentations. These apps understand the power of visual appeal. If you’ve…

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Effective Ways to Increase Customer Retention in 2024

In business, the customer is king, so increasing customer retention can play a crucial role in your success. If all goes well, your customers will leave every interaction feeling satisfied, inspired to return, and eager…

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Recent Developments in Trademark and Branding Law

Dancing into the new year, it’s now time for our annual recap and look ahead, covering recent developments in trademark, copyright, media/entertainment, and branding law. 2023 started off with web 3.0 and the metaverse being…

How to Measure Your Sales Closing Percentage Quickly and Easily

Sales closing percentage is an essential metric for any business involved in sales. It provides valuable insights into the effectiveness of your sales process and the performance of your sales team. Try this AI-powered business tool: Airgram…

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Exploring the Benefits of Market Research

Market research stands as a lighthouse guiding companies through the foggy waters of consumer behavior and competitive landscapes. It provides invaluable insights that shape the foundation of business strategies and market approaches. With the dynamic…

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6 Areas for Non-Profits to Focus On to Increase Donations

Ever tried squeezing water from a stone? Yeah, kinda feels like that when non-profits are hunting for donations. We get the struggle, funds don’t grow on trees (unfortunately). So let’s talk about a game plan…

A bus stop advertisement space with an empty white board, meant for marketing content, on a city street.

Five Ways to Optimize ROI on Ad Spend (ROAS) for Your Business

The digital realm is becoming supersaturated in the post-COVID age. More businesses are digitizing operations and improving their online presence, ensuring continuity and growth by adopting multiple marketing channels such as PPC advertising. This large-scale…

Strategies for Working With Difficult Customers

No matter what industry your business is in, you are bound to encounter difficult customers and clients at some point. Whether you’re working to satisfy the demands of picky homeowners or provide emotionally intelligent advice…

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