Sales and Marketing

Call Tracking – an Effective Business Tool

Messengers, chatbots, email, online forms – every year, more and more communication channels emerge in the market for customer interaction. However, one of the most popular channels continues to be the telephone. In many small…

3D printing for your business

How 3D Marketing Can Help Your Business

3D marketing can increase luxury brands’ conversion rates brands by 40%, as one Forbes study affirmed. A whopping 40%! 3D marketing enables advertisers to create a more memorable experience than 2D. It’s more effective in…

a group of women shopping

Tips for Interpreting Buying Intent

Every marketer aims to understand consumer intentions. Accurately interpreting buying intent can result in improved sales strategies, more efficient product recommendations, and an enhanced customer journey. This can lead to more conversions and increased brand…

utilizing lead capture software and services

8 benefits of Lead Capture Service vs. Lead Capture Software

Ensuring the smooth flow of potential clients or customers into your business is essential for maintaining a healthy return on investment (ROI). To achieve this, you require a reliable lead capture service system that aligns…

6 Tips for Selling Your Products at a Farmers Market

Farmers markets are gathering places for farmers, artisans, and vendors to offer their products to local citizens. They have become a staple of the season and are a huge growth opportunity for any business owner….

a team deciding on branding tactics

6 Branding Tactics That Work in Niche Markets

Whether you’re an established brand or a fledgling start-up trying to gain traction, understanding how to carve out your space can be the game-changer. With that in mind, here are some tactics that work in…

Holistic Branding: Interplay of Design, Content, & Marketing

In the bustling world of brand establishment, many often assume that one standout component is enough. Maybe it’s a riveting marketing campaign, a stellar design, or content that captivates. Yet, in practice, the creation of…

Leading the Solar Revolution: Rich Feola Explains How Solar Exclusive Unearths High-Value Leads

In the world of solar sales, finding warm leads is akin to striking gold. While traditional door-to-door sales have long been a reliable technique, the real treasure trove lies in high-value leads. This is precisely…

a woman using chatGPT to boost sales

Using ChatGPT to Boost Sales: Taming the Wild Side of AI

ChatGPT is becoming a crucial tool among modern marketing teams and sales professionals all over the world. However, some salespeople are still wary about using artificial intelligence (AI) platforms, discouraging them from incorporating the tool…

a colorful promotional autumn display in a store

3 Tips for Promoting Fall Deals in Your Shop

As seasons change, trends come and go quicker than ever before. When running a retail business, getting customers in your door is important. Here are some tips for promoting fall deals in your shop. Start…

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