Sales and Marketing
7 Crucial Reasons You Need SMS for Network Marketing
Let’s face it, SMS marketing is a great way to reach a large audience quickly. If you’re looking to improve your reach, here’s why you should be using SMS messages for network marketing. Network marketing…
Ignore These 5 Rules of Online Paid Advertising at Your Own Peril!
As businesses market by aiming to capture online and social media attention, there are a myriad of strategies which offer to help you attract the Internet at minimal cost. Many of these strategies such as…
5 Variables That Affect Retail Business Success
Anyone who has ever run a retail business knows that it can feel a little (or a lot) like a roller coaster. There are so many different factors that go into overall success of a…
How to Use Mobile Marketing in Your Small Business
Even while on the move, people stay connected to the web. You’d be hard pressed to see anyone who isn’t driving or with other people not on their phone, tablet or laptop. We have built…
Google Local Guides and Fake Reviews
Google Local Guides are not always trustworthy Many businesses have experienced the problem of fake reviews and it seems ‘some’ local guides play a part in the problem. It should be said the majority of…
6 Relationship Strategies That Propel Your Business
Unfortunately, people who are great at inventing things, and have high creativity, often don’t have strong interpersonal skills or interests. As a mentor to aspiring entrepreneurs, I see a high level of frustration from people…
Do You Have the Right Sales Business Model?
No sales business model is “forever.” As our markets change, as our customers change, as our own business strategies change, there is a necessity to reassess our sales business models and go to market strategies….
Facebook’s Custom Audiences: Oh the People You’ll Reach!
Are you thinking about advertising on Facebook but hesitate because of all the recent targeting updates? Not to mention the prospecting capabilities that have been removed (i.e. job titles, companies & all third party data)….
How AI is Helping to Reduce Waste in Digital Advertising
According to Chartbeat analytics, two out of three clicks on native advertising bounces in 15 seconds or less. From Facebook to Outbrain, it costs three times the cost of a click for a content marketer to…
Networking for Entrepreneurs (Why It Matters & How to Do It Right)
Being an entrepreneur offers tremendous perks… You’re the boss, free to pursue your dreams, managing your own time. But the life of an entrepreneur also comes with some significant downsides, namely in the form of…
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