Sales and Marketing
4 No-Fail Ways to Increase Your Sales Through AI
Artificial Intelligence is all over the world today. We come across it daily during our hustles as we search for different things on Google, music players selecting our next music, and even when purchasing goods…
How One Cutting Edge Marketing Agency is Using Text Messages to WOW Clients
Recently we had the chance to sit down and talk to Yehudis from Harvesting Media about how they use text marketing… and specifically Betwext for their agency. Harvesting Media is a marketing agency in New…
Every Local Business Needs Review Cards
If you market your local business online, you need review cards. They stand out, they get noticed, they drum up more business. Ever searched for the best restaurant in your area? You’ll probably find that…
Today’s Version of Word of Mouth Marketing
Previously, we talked about influencer marketing, which is a combination of old-school PR and word of mouth, with a technology twist. Today, anyone can create a position of authority, build a community around them and,…
5 Essential Steps to Take When Sponsoring an Event
With the right steps, sponsoring an event can skyrocket success for your business. Well-executed event sponsorships leads to increased exposure, improved reputations, and bolstered sales for organizations of all kinds. To ensure that you get…
Does Google Data Studio Sample Google Analytics Data?
Google Data Studio, a free online data visualization tool, connects to a multitude of data sources including Google Analytics. If you have a very high volume of Google Analytics data, and use Data Studio for…
Changing the Questions
We know questions are critical to our success as sales people. Sadly, we ask too few, choosing instead to pitch our products and solutions, hoping the customer has some interest in considering them, though we…
How One Cutting-Edge Company Uses Texting for B2B Follow-Up
Today, I spoke with Dean who oversees the marketing efforts for corporatefinanceliability.com. What’s interesting is Dean’s customer base. He isn’t texting consumers, he’s texting other businesses… specifically, other business owners. You see, Dean and his…
6 Smart Ways to Strategize Your SEO Moves Before Building a Website
People often think that you can’t do SEO campaigns if the site hasn’t launched yet. The truth is you can do it! You don’t have to wait for your site to go live before you…