Sales and Marketing
6 Modern, Digital Marketing Tips for Start-Ups
When starting up a business, you are likely to be overwhelmed with the large quantity of information and advice out there. Whilst lots of this information is good information, some of it gets lost in…
Are You Selling From a Position of Confidence?
Given everything we’re all carrying on our shoulders right now, how in the world do we muster up the confidence to sell? Marketing and sales are all about confidence. When you believe in what you’re…
What Makes a Good Blog Name?
In the business world today, an online presence is a must. When starting a business blog, the first step is finding a great domain name. Businesses experience plenty of benefits from creating websites, blogs, and social…
Do Your Emails Have Deliverability Problems?
According to a recent study by Validity, Inc., one out of every six email messages fails to reach the intended inbox. Globally, the average inbox placement rate was 83% in 2019, a two-percentage drop from…
5 Essential Marketing Strategies to Adapt During COVID-19
COVID-19 has caused immense problems for businesses around the globe, so it’s been more important than ever that companies have been able to adapt in order to survive. “Finding a silver lining to the current…
10 Link Building Tips and Tricks For Beginners
So, you’ve already created your website. You’re confident that you have the best content in your industry. Yet, as months and years pass, you find that not many people visit your site. There are too…
Use Text Marketing to Get Elected… Even if You’re Not Running for President
We sat down and talked with a couple of Betwext users who are using texting for different types of elections. SMS Marketing is inexpensive, easy to use and incredibly effective! That’s why it’s so great…
You Should Be Selling The Way You Buy
I recently had a great text conversation with an outstanding sales manager. The time zones worked out–it was evening his time, so he had the time to be a little philosophical, it was morning my…
How to Nurture Leads for Better Conversions
Image source Regardless of your industry, you want your business to succeed. And though there are countless metrics you can use to track the growth of your enterprise, the conversion rate has to be the…
4 Ways You Can Use Data to Optimize Your Facebook and Google Ad Campaigns
Data is the lifeblood of every successful marketing campaign. You know that the more data you can feed into your Facebook and Google ad campaigns from website micro-conversion events, the more accurate they will be….
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