Sales and Marketing
Reinventing Selling!
The pandemic, social change, and economic crises impact all of us, personally, organizationally, and how we engage our customers. It has forced each of us to rethink, reset, and change. We all know that selling…
3 Most Essential Rules of a Viral Marketing
Pre-COVID, my daughter and I flew to Vegas to see a Lady Gaga concert. We were fortunate and had terrific seats. Right before the show started, security walked Bradley Cooper to the seats directly in…
Don’t Ignore These Important Instagram Updates for Your Small Business
Instagram is more than just a platform for sharing cute photos and videos. It’s a social media platform, yes, but it has also become an important marketing tool for businesses of all sizes. Small businesses…
How to Use Content Marketing for B2B Sales
Content marketing is an invaluable tool for B2B entrepreneurs to generate leads and sales. But it’s not just any content; your audiences are looking for useful, informative, and engaging content that addresses their needs and…
Use PPC Ads for Clever Marketing During COVID
During COVID, many businesses have either lost clients or customers are struggling financially. There is a solution. COVID has also turned the tide in our favor by making paid ads cheaper. Consider giving away what…
PR Strategy: Start with the Basics
Your company’s reputation plays a major role in the success and survival of your business, which is why PR companies like Polymedia PR Agency exist. As part of managing your company’s reputation, the message, the…
Increase Organic Traffic For Your Local Business
Increasing organic traffic is a good investment for virtually any local business Every couple of months my Twitter feed goes crazy. “Google changed their search algorithm again. My rankings have tanked” is the usual Tweet….
How Your Business Can Win With Podcasting
Podcasting might seem like a mature content medium, but it’s only just beginning to grow into its full potential. As a business owner, understanding how to successfully launch and grow a podcast could prove to…
These 3 Things Form the Next Wave in Digital Marketing
Marketing is evolving once again, and with the rise of big data and integrated technology, it’s changing rapidly. In 2005, we saw the rise of inbound marketing. Inbound marketing is a business methodology that attracts customers by…
8 Steps to Better Content Strategy
A well-planned content strategy can assist your business blog goals. It can serve as a roadmap for your marketing and allow you to streamline how you publish your content. Creating a content strategy for your…
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