Sales and Marketing
PR Strategy: Start with the Basics
Your company’s reputation plays a major role in the success and survival of your business, which is why PR companies like Polymedia PR Agency exist. As part of managing your company’s reputation, the message, the…
Increase Organic Traffic For Your Local Business
Increasing organic traffic is a good investment for virtually any local business Every couple of months my Twitter feed goes crazy. “Google changed their search algorithm again. My rankings have tanked” is the usual Tweet….
How Your Business Can Win With Podcasting
Podcasting might seem like a mature content medium, but it’s only just beginning to grow into its full potential. As a business owner, understanding how to successfully launch and grow a podcast could prove to…
These 3 Things Form the Next Wave in Digital Marketing
Marketing is evolving once again, and with the rise of big data and integrated technology, it’s changing rapidly. In 2005, we saw the rise of inbound marketing. Inbound marketing is a business methodology that attracts customers by…
8 Steps to Better Content Strategy
A well-planned content strategy can assist your business blog goals. It can serve as a roadmap for your marketing and allow you to streamline how you publish your content. Creating a content strategy for your…
6 Modern, Digital Marketing Tips for Start-Ups
When starting up a business, you are likely to be overwhelmed with the large quantity of information and advice out there. Whilst lots of this information is good information, some of it gets lost in…
Are You Selling From a Position of Confidence?
Given everything we’re all carrying on our shoulders right now, how in the world do we muster up the confidence to sell? Marketing and sales are all about confidence. When you believe in what you’re…
What Makes a Good Blog Name?
In the business world today, an online presence is a must. When starting a business blog, the first step is finding a great domain name. Businesses experience plenty of benefits from creating websites, blogs, and social…
Do Your Emails Have Deliverability Problems?
According to a recent study by Validity, Inc., one out of every six email messages fails to reach the intended inbox. Globally, the average inbox placement rate was 83% in 2019, a two-percentage drop from…
5 Essential Marketing Strategies to Adapt During COVID-19
COVID-19 has caused immense problems for businesses around the globe, so it’s been more important than ever that companies have been able to adapt in order to survive. “Finding a silver lining to the current…
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