Sales and Marketing

Leave the Heroic Sales Efforts to the Superheroes

We all have them, the “Must Win Deals,” where we pull out all the stops. We do everything we need to do to win the deal. Often, we are at our most creative moments when…

iOS 14.5: What You Need to Know for Facebook

We knew this day would come. Important Updates We Didn’t Know Previously App Campaigns will be immediately impacted and will need to update to latest API With the increase of ‘opt-out’ users (limiting data availability)…

4 Key Points When Choosing Your Wholesale Marketplace

Wholesale marketplaces (whether physical or online) are basically a selling platform where retailers can find a wide range of products from a variety of wholesale vendors. Wholesale vendors and brands put their products to a…

“LALA” – A short lesson in marketing

Focus upon you as marketing genius Let’s focus not upon the process of marketing and positioning, but on you.  How should you become the best marketer you can be, even if you are a first-time entrepreneur…

The 7 Best Ways to Grow Your Instagram Audience In 2021

Want to grow your Instagram presence? Any business on Instagram knows that this is more than just a powerful platform for showing off product pictures. Instagram cultivates connections with your audience through visual impact, authentic…

3 Ways to Succeed at Digital Marketing in 2021

Even though 2020 was not a good year for many things, it was a good year for digital marketing. This is because spending more time at homemade people spend more time and money on the…

4 Ways to Create Marketing Excellence

First, let’s recall the four “P’s” of marketing Marketing is a science devised to help drive customers to your door.  There are lots of ways to define how to market well, including the four P’s of…

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7 Helpful Tips to Achieve Your Sales Goals

As a business owner, you know how important it is to set and monitor your sales targets. However, just because you set goals, it doesn’t mean you can achieve them. Now is the time to…

How Marketing Pros Utilize Social Media

15 years ago, only 1 in 20 Americans had a Facebook account, and the vast majority were college-aged people sharing pictures of their party experiences with their peers. Today, more than 70% of the country…

4 Stellar Tips for Boosting Email Engagement

Email services have evolved a good deal since being used only as a fast and convenient instant messaging tool. Today, they have grown to incorporate a number of features and unique elements of which email…

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