Sales and Marketing
4 Key Negotiation Tips for Small Business Owners
Being a solid negotiator is a trait most successful small business owners possess. In many instances, coming to an agreement or making a deal with someone can literally be the difference between making substantial income and struggling to get by financially.
Under-30 Digital Media Influencers
The world of digital media is evolving all the time. It has become a place where youth culture survives and thrives. The communication tools available in the digital age we live in allow those who traditionally would not have had a voice to express themselves and explore the world around them far more than previous generations.
Double Your Pinterest Followers in Just Five Minutes a Day
With more than 25 million users, Pinterest is one of the most popular social media networks. 47% of online shoppers in the U.S. have made purchases by on Pinterest recommendations, proving that Pinterest can be a great tool for your company. Use these tips to increase your following.
“Checking In” is Not a Next Step!
For those of you that know me, this won’t be a stunning confession, but I really struggle with my impatience. So in deal reviews and pipeline reviews, it’s not unusual for me to interrupt, cutting to the chase, asking, “What’s next, when will it happen?”
6 Ways to Land a Partnership with a Fortune 100 Company
Landing a partnership with a Fortune 100 company could be the deal that puts your startup on the map. It could be the difference between linear and exponential growth; landing a big round of funding or plugging away as a bootstrapped company. It could mean a 10X or 3X revenue multiple or whether your kids attend private or public school.
3 Ways Publishers Can Optimize for Conversions
Conversion rate optimization is the best way to increase revenues without increasing the amount of money being spent on advertisements. Here are three ways that publishers can increase conversions.
Is Your Website Sales Funnel-Shaped?
Remember that most buyers want to be pretty sure they’re going to buy before they speak to a salesperson or company representative. When they do reach out, they may have some final questions but they’re very close to making a buying decision.
Why is SoLoMo Beneficial for Business?
As a local business, you may have come across the term SoLoMo. The concept is a fusion of three separate, but equally important, elements of digital marketing: social, local, and mobile.
5 Quick Sales Tips
Don’t focus on closing the deal because when you build your customer base with a focus on simplicity, accessibility, education and service the outcome will be sales.
Lots of Activity, But No Results!
Everyone I encounter is very busy. Virtually everyone I meet works long hours. Their schedules are filled with meetings, calls, all sorts of things. Many people seem to wear their “busyness” as a badge of honor.
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