Sales and Marketing
“Sales Are Math,” Selling Isn’t!
I recently read a LinkedIn post, one of the statements was, “Sales are math.” For a moment I scratched my head, then I realized the author was absolutely correct. The noun form of the word,…
How Online Businesses Can Prepare For The 2022 Holiday Season
Believe it or not, the holiday season is approaching fast. Online businesses are frantically working behind the scenes to prepare for the upcoming shopping frenzy. Or at least they should be. After all, there are…
Empower Your Business with Internet Marketing Tools
Marketing has been a fundamental tool since the evolution and rise of modern marketing during the 1950s. From aggressive selling and purchasing to product management to pricing, marketing has elevated businesses to become more popular…
5 Tricks to Find Yourself on Social Media
There is so much information being shot at us daily via social media streams to monitor and control which pertains to our business. Not only do we have to process it all, but we have…
6 Best Practices to Optimize Your Google Business Profile
You’ve mastered your SEO. You’ve put the money into Google Ads and optimized your website so that the views and clicks trickle in every day. But it’s just not enough. You aren’t getting the click…
How To Grow Your Business With Local SEO
Engaging in local SEO can help you expand your business and boost sales, regardless of whether you work in construction, beauty, accountancy, or another location-based profession. The majority of buyers start their search for a…
9 Strategies to Drum Up E-Commerce Sales This Summer
With consumers frolicking at the beach, road tripping with family or dominating their recreational soccer league, summer can become a slow season in the e-commerce world. If you notice a dip in sales this time…
Flex Pricing: Why One-Size-Fits-All Doesn’t Work in 2022
When it comes to product pricing, many companies adopt different pricing models based on the demands of the industry. However, for the most part, the one-size-fits-all model still dominates the business landscape, as many companies…
4 Strategies To Align Your Sales Strategy With Your Business Goals
The sales department is liable for nurturing, generating, converting, and retaining leads, which helps ensure the success of an organization. However, there’s usually no specific emphasis on organizational leaders’ long-term goals, vision, and strategies. As…
Recession Proofing: Is a Branded Community Right for You?
Before we go much further, I think I need to make sure you know what a Branded Community is. A Branded Community is a place or hub in which your customers/ clients connect with each…
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