Sales and Marketing
How Does Your Customer Make Money?
Recently, I was in a discussion with a group of sales people. I posed the question, “How does your customer make money?” Most of them responded with what their customers did, for example: “They’re a…
Seizing Opportunities When Competition Leaves Town
With all your proactive marketing campaigns, increased social media, and a continual eye on customer service, business is booming, right? But as you well know, it’s still a tough economy out there. Not all small…
6 Innovative and Creative Ways to Network
Networking, can be one of the most exciting, and fruitful ways to grow your business! Additionally, it is a necessity and easier than ever before, in this day and age. Below are a few great…
4 Mobile Search Marketing Strategies for Marketers
With over 80% of internet users now owning a smartphone, more and more searches are being conducted via mobile devices. In fact, according to a study commissioned by Google, 42% of B2B researchers now use…
3 Best Social Media Platforms for Your Business
In the business world, there is a common perception that to increase your brand presence, you need to be active on every platform out there. This is extremely overwhelming for many businesses, particularly those without…
How to Write Terrific Testimonials to Attract Your Ideal Customers
A customer testimonial is an efficient way for you to share the thoughts of your existing customers with potential customers about your products or service. Testimonials are a great way to help establish credibility, build…
Personal Branding and Social Media: The Potent One-Two Punch
A smart personal branding and social media program make it easy for people to find your needle in the haystack – whether that “needle” is you personally or your business. There has been a growing trend…
The Ultimate Facebook Live Streaming Guide for Entrepreneurs
Video marketing is an expensive investment. If you want a video to attract tons of views, shares, likes and comments, you’ll have to make it perfect. Thanks to social media, however, video marketing can bring…
Get a Call Back with the Alien Message
Over the past few weeks we have posted several articles on why you should return to using the your Smartphone’s calling feature to actually make a phone call rather than only texting or reaching out on Facebook….
4 Legitimate Reasons to Fire a Toxic Client
Business ventures are a give-and-take experience. Having a healthy relationship with your clients is necessary for your business to succeed. There’s the key word: “healthy.” Both you and your client have to establish a healthy…
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