Posts Tagged ‘Customer Acquisition’
Easy Steps to Getting Local Government Contracts: Part 2
It’s important to demonstrate your value to the agency that you are attempting to obtain a contract from. At the forefront, establishing trust through a healthy, long-term relationship with the agency you are looking to contract with is essential.
Read More Do You Need to Have Access to a Bid/RFP System?
You are a government contractor (or an aspiring government contractor). You have done your research and you know the government agencies you want to target. Now the BIG question is: Should you sign-up for a Bid/Request-for-Proposal (RFP) system?
Read More Tell Past Customers Why You’re Still Relevant
If your brand is weak, it’s time you put a concentrated effort into shoring it up. Don’t delude yourself into thinking that what I am talking about is changing your logo and slogan. As a matter of fact ignore those items. Concentrate on your reputation.
Read More Turning Your Value Prop Upside Down
We’re all proud of our value propositions! We feature them in our web sites, we’re trained to brag about them to our customers. Usually, when I hear people describe their company’s value proposition, the focus seems to be all about the company or the product.
Read More Google Plus Local Tips for Franchises
As with anything that directly relates to the world’s most popular search engine, Google Plus Local can be a useful tool for your small business to engage prospects in the surrounding area.
Read MoreHow to Get to Yes
We all love to hear more yeses and Yes is the key to more sales in any direct sales business. Here is a simple system to boost your number of yeses so that you can increase sales and make more money from home.
Read More 7 Ways Freelancers Can Stand Out with New Clients
Every time you take on a new client as a freelancer, you have an opportunity to cement a working relationship that can last for years. To do so, you need to stand out with your clients from the get-go. The tough part is balancing that need with work you need to get done.
Read More Cast Your Net Where the Big Fish Swim
This is one of those “My dad used to say” homilies. You’ve probably heard the accompanying “It takes just as much effort to sell a small deal as a big one,” over the years. The truth of this is more nuanced.
Read More Your Online Reputation: The Better It Is, The More Successful Your Business Will Be
A poor business reputation can act as a drag on a company’s profits and growth prospects, often without the business owner even knowing it. In contrast, a positive reputation can not only enhance the company’s bottom line…
Read More Becoming a Government Contractor: Where to Start?
Once you realize that your business needs the world’s largest purchaser (U.S. government municipalities) as a customer, the next step is to determine how to become a government contractor. The following is a framework for how to initiate this process.
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