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Home / Archives for Startup / Marketing Your New Business

Marketing Your New Business

How to Describe Your Startup for Your Website or Investors

Dec 21, 2022 By SmallBizClub

Let me be blunt: as a copywriter, I think people really make the task of writing a company description more complicated than it should be. If you have a startup, you can write a text about it without paying anybody. I’ll share with you a simple framework that will save you time, money and brain […]

Filed Under: Marketing Your New Business Tagged With: Startup Success

5 Key Strategies to Expressing Your Authentic Self in Business

Mar 9, 2022 By SmallBizClub

Consumers want to support brands they see as authentic and share their values. Here are a few ways you can creatively express—and distinguish—yourself digitally. The American dream of “owning a business” is alive and well in 2022, with an estimated 5 million new businesses expected to incorporate this year. Like so many others that preceded […]

Filed Under: Marketing Your New Business, Startup Tagged With: Authenticity

6 Incentives To Master The Art Of Marketing Yourself

Mar 4, 2022 By Marty Zwilling

As a mentor for aspiring and early-stage entrepreneurs, I talk to a fair number who may have a great vision and a strong engineering background, but have a negative interest in the role of public speaking in business. In fact, they often claim to be part of the survey group that fears public speaking more […]

Filed Under: Marketing Your New Business Tagged With: Public speaking

How to Visualize Your Business Idea into a Presentation

Nov 27, 2020 By Tetiana Paniflova

Visualization is important to modern businesses because it allows entrepreneurs to focus on those areas that require improvement and attract more revenue. Before you can fall in love and be enthusiastic about that idea, and before you can convince investors to buy into it, you need to visualize it. That said, researching and transforming vast […]

Filed Under: Marketing Your New Business Tagged With: Business Plan, Presentations

Starting Your Own Machine Business: 4 Tips To Drive Sales

Nov 13, 2020 By Michael Dunlop

Taking the reins of your own business can be a fulfilling and rewarding process, although there is definitely a learning curve to accommodate. You will also need to tweak your strategies to boost sales as you get underway, fixing imperfections to win new customers. If you are looking for advice on what it takes to […]

Filed Under: Marketing Your New Business Tagged With: Startup

Marketing a New Startup During a Pandemic: 4 Tips

Oct 22, 2020 By Annie Button

The coronavirus pandemic has changed the world as we know it, affecting businesses all across the globe. However, while some companies may have struggled, others have prospered, utilising the pandemic to not only restructure their working model but also completely start afresh with a new, pandemic-proof set of thinking. Many people have even decided to […]

Filed Under: Marketing Your New Business Tagged With: Entrepreneurship, Startup

Are You So Busy Chasing Small Deals, You Are Missing The Important Deals?

Aug 31, 2020 By Dave Brock

I’m often amazed looking at the pipeline profiles of a lot of enterprise focused sales organizations. There is, often, a feeling the average deal size is significantly higher than it actually is. Usually, the average deal size, when you analyze the data, is significantly smaller than they think it is. A recent, somewhat extreme example […]

Filed Under: Marketing Your New Business, Startup Tagged With: Competition

5 Qualifications to Make Your Business Stand Out

Aug 25, 2020 By Devin Caldwell

The business world is competitive. One of the first things you probably did when starting your company was figure out how your company would be different from the other companies in your field. It always seems like there’s someone out there doing more, and fighting to catch up can be exhausting. You may never be […]

Filed Under: Marketing Your New Business, Startup Tagged With: Award, Writing

10 Ways Entrepreneurs Limit Their Creative Potential

Aug 17, 2020 By Marty Zwilling

Every entrepreneur believes in their heart that their startup is more innovative and creative than their competitors. Yet none knows exactly where creativity comes from within, or how to pick and motivate the most creative people for the team. Most believe and follow one or more of the popular myths on business creativity, even though […]

Filed Under: Marketing Your New Business, Startup Tagged With: Creativity

10 Tips On Selling Yourself As Well As Your Startup

Aug 10, 2020 By Marty Zwilling

Too many entrepreneurs I know still believe that that their great idea will carry the startup, and they may even minimize their own value, especially if they have introvert tendencies. Yet most investors agree that the “idea” is worth nothing alone, and it’s the entrepreneur execution that counts. That means that selling yourself is more […]

Filed Under: Marketing Your New Business, Startup Tagged With: Branding, Reputation

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