Sales and Marketing
Opportunity Math is Within Your Reach
I’m constantly amazed as I look at performance of organizations. I think, “Why do we revel in achieving our quotas and scaling goals, when we could be doing so much more?” I call this, ‘opportunity…
Building Brand Awareness on a Budget: Tech PR Tips for Small Enterprises
In today’s tough market, it’s vital for any company to get noticed, especially smaller ones trying to carve out a space for themselves. Often, these companies face hurdles because they don’t have as many resources. But…
Entrepreneurship and Branding with Leroy Hite (Podcast)
In this podcast episode of “Made in Atlanta,” hosted by Liger Chief Strategist Eric V. Holtzclaw, we dive into the entrepreneurial journey of Leroy Hite, founder of Cutting Edge Firewood, a brand that elevated firewood…
What Are the Best Practices for Maximising ROI?
When boosting your search engine, there are three key areas you need to focus on: getting other sites to link to yours (backlinks), making sure your website is technically up to snuff (technical tweaks), and…
Top 10 Strategies For Boosting Sales And Marketing Success
In the ever-evolving competitive landscape, sales are the driving force behind every successful business enterprise. However, it’s easier said than done to devise strategies for boosting sales. And trust us, we have been there too….
Small Budget, Big Impact: Marketing Strategies for Startups
Cash-strapped but brimming with potential? Welcome to the exciting (and sometimes nerve-wracking) world of launching a startup. Fear not, fellow entrepreneur! Marketing magic doesn’t require a bottomless bank account. With a dash of creativity and…
How to Choose a Software Development Partner for Your e-Commerce Store
Selecting the ideal software development partner for your online store is a critical decision that impacts your business. Identifying the best match among companies and determining which criteria to prioritize can be challenging. Read on…
The Impact of AI Video Technology on the Marketing Industry
Artificial Intelligence (AI) is no longer a futuristic idea but a tangible reality that has swept across various sectors, including marketing. AI video technology has emerged as a game-changer in how brands create content, personalize…
How To Increase Brand Awareness for Your Company
Building brand awareness is a critical component of any company’s marketing strategy. In our constantly connected world, the battle for customer’s attention is fierce. To ensure your brand stands out from the crowd, a multifaceted…
Modernizing Insurance Underwriting Systems With Automation
In today’s fast-paced commercial world, every organization is striving towards developing digitized, automated solutions to achieve greater efficiency, faster decision-making, and wider customer satisfaction concerning business procedures. Even the insurance industry has not remained immune…
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