Run and Grow
Robots in the Workforce: Automation is a New Era for Engineers
Since the dawn of manufacturing, designers and engineers have repeatedly run up against limitations to making things. Their ability to execute and capacity to afford bringing their ideas to market were once constrained by the…
What Makes an Ideal Customer?
Brian Woolf has authored two books on best customer marketing. He is often referred to as the “Godfather of best customer marketing.” He says that as a general rule best customers: Spend the most each year…
5 Things to Look Out for When Evaluating Resumes
As you hire more employees for your small business, your business will pick up speed toward growth and success. A dedicated, loyal employee is worth their weight in gold, so it’s definitely worth the effort…
7 Ways to Keep Your Customers Begging for More
For too many small businesses, customer service is still seen as a “burden.” Entrepreneurs don’t realize that this burden is actually costing them over $200 billion in repeat sales, according to a recent study by the W….
Why Customer Feedback is Crucial to Running a Successful Business
Criticism about your company is hard to take, especially if it comes as a big surprise, but at least you learn something and can change accordingly. Customer feedback—good and bad—is absolutely critical to all successful…
7 Important Customer-Related Definitions You Should Know
If your organization has customers, then it’s important for you and your team to know and understand the most commonly used and important customer-related definitions used today. If you’re a marketing professional, chances are you’re…
The Definitive Guide to Interviewing Candidates
While all company departments are important for success, the hiring department truly is the tip of the spear. Employee turnover continues to challenge businesses large and small and the next generation is ready to move…
How to Identify Amazing Talent for Your Small Business
One of the most difficult things to find for a company is a good employee. And this is even more difficult and important for a small business, where one core employee who is not doing…
How to Protect Your Business from Employee Theft
As a business owner, I have to say that statistics on employee theft are frightening. According to Statistic Brain, $50 billion are stolen from U.S. businesses every year by their own staff, and roughly 75 percent…
Hire for Talent, Rent for Experience
Want the best way to create your core competency quickly and inexpensively? Think like a startup, with little resources, a limited window of time, and few dollars to spend on expensive experts. This insight comes…
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