Service Professionals Join the Entrepreneur Ranks
The era of stable lifetime jobs for business professionals within a single company are gone. Companies are rightsized quickly now as markets change rapidly, and business professionals are quick to jump to new opportunities for growth…
5 Franchising Myths (and the Real Truth of Franchising)
Make one mention that you’re interested in starting a franchise and chances are, you’ll be hit with a tsunami of advice. Many times, this advice is laced with myths about franchise ownership. Here are five…
Why Small Businesses Should Pre-Launch
I’ve operated a small women’s clothing boutique for a year-and-a-half and there is one thing I wish I knew before I went live with the website: Pre-launching. This doesn’t mean that I was just naïve…
4 Ways to Prevent Someone from Stealing Your Startup Idea
Steve Blank, a Silicon Valley entrepreneur-turned-professor with over two decades of experience, has over the course of his career founded or worked within eight different startups. And in that time, he’s lived through every entrepreneur’s worst nightmare:…
Successfully Launch a New Product with Practical Strategies
If you’re planning to launch a new product, you have to keep many different factors in mind. It obviously helps to have a great product, but there’s a lot more to it than that. You…
5 Free and Easy Ways to Promote Your Small Business Today
Twenty minutes. That’s all you need. Ten minutes to read this blog. Ten minutes to carry out one of the five actions below. Time: twenty minutes. Cost: zero. Not too much to promote your business…
Validating the Business Model
When your business reaches a certain size, it’s only natural to explore options for extensive growth and scale. With PLAYLive, we chose the franchising model. The ability to scale without fronting the capital for each…
Branding Your Business? 6 Tips to Make an Impact
Your business brand is the message you send to potential customers. People form an impression based on aspects such as your social media posts, the graphics you use in promotions, the ways in which you…
Interview: The Sweet Taste of Success
Maayan Zilberman is a designer, artist, and the candy maker behind Sweet Saba. She lives in and works in New York City. EMPLOYEES 3 LOCATION New York, NY INDUSTRY Candy FOUNDED 2015 WEB www.sweetsaba.com The…
7 Reasons for Startups to Maximize Early Visibility
It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. The common reason given…
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