Startup
Crowdfunding is Being Oversold
I think so-called “crowdfunding” is being oversold. Many people seem to think it’s going to mean a lot new investment money for U.S. startups. I don’t think so. Not yet. Maybe never.
Branding for Small Businesses
Branding is an essential part of running a business, whether you’re the CEO of a multinational entertainment company or the founder of a mom-and-pop ice cream store with a single location.
Where Are You on the Great Work Scale? Take the Quiz
Have you ever gotten the perfect job, or client, or gig, and after doing the work for awhile, found that it was not anything like you imagined?
Understanding Franchise Territories
When it comes to franchise territories, bigger doesn’t always mean better. Here are tips from Franchise Solutions on understanding franchise territories when considering buying a franchise.
Elements of a Successful Value Proposition Strategy
In order to make that statement functional and useful to you, though, there are certain features you should be sure to incorporate. Your value proposition should not only be clear and concise, it should also be precise, specific, and targeted to your target audience.
Cheap Market Research Methods for Startups
In the startup world there exists the myth of the “perfect idea.” Many entrepreneurs become so caught up in pursuit of this mythical event that they never take any action on the seemingly mundane or unoriginal ideas that they do have.
Choosing a Franchise: Executive or Technician?
The American Dream—owning your own business—is the source of plenty of great stories. One is the story of the technician: the lady who makes such great cupcakes that all her friends encourage her to open a bakery. The alternative is the executive style franchise.
Essential Steps to Launch a Startup, Part 3
When you have the startup capital you need to get down to business and you’ve acquired the resources you need to begin making money, you’re almost ready to open up your doors. First, though, you have to make sure you are doing all everything required to operate within the bounds of the law.
All In: When is the Right Time for Entrepreneurs to Take the Jump?
When you’re looking to transition your company from being a garage-based weekend project to a full-time venture, it can be difficult to know what transition points to look for.
3 Simple Steps to Getting More Customers Than the Competition
If you are like most small businesses, your website was probably designed by a local web designer in HTML, without any search engine optimization (SEO). By now you have realized that the web is more important than the yellow pages and potential customers probably not finding you.
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