3 Reasons Every State Should Approve B Corps
Something big has been happening in the world of business, and that something goes by the name of the benefit corporation. Recently, Delaware became the 19th state to enact benefit corporation legislation.
Turning Over the Keys: A Lesson in Managing the Manager
One of the great selling points of a majority of franchise opportunities in the marketplace today is the option to choose a “manage the manager” business model. It’s also referred to, in a more highbrow sense, as the “semi-absentee” model.
The Pros and Cons of Going Into Business with a Buddy
I’ve built five companies in my startup career, four of which I started with close friends. It’s quite common to build a company with a close friend: you get together, think of a cool idea, and decide to get started. Why not, right?
10 Tips for Saving Money on Common Business Items and Necessities
As a small business, you should be penny pinching at every possible angle. Here, we’ll provide ten sharp ways in which to do save money on your business operations.
3 Ways Women Can and Should Have It All
A generation after many prominent feminists encouraged women to “have it all,” we continue to decry the absence of women in politics, business and other positions of power. At the same time, even though there is more opportunity for women now than ever before in history, some professional women argue that we can’t or shouldn’t want to have it all.
Niche Positioning in the Franchise Industry
As franchisees grow their business and continuously strive to exceed their customers’ expectations, franchisors must provide a very high quality and breadth of franchise support services.
Learn From Your Competitors to Beat Them
Competition is tough, but it can also benefit you if you know how to make the most of it. No one has a patent on great ideas, so watch your competitors closely, and when you see them doing something you can legally do as well, go for it.
VIDEO: Why You Must Pick a Tight Niche
Trying to make your business appeal to as many people as possible can be a disaster. Here’s why.
VIDEO: How to Design a Brand That is Unique
You know what sets your company apart from your competitors, but does everybody else know? Being unique is an important part of branding. It lets the world know why people should purchase from you and not your competitors.
How to Create a Minimum Viable Product
One of the most important principles in startups today revolves around the idea of a Minimum Viable Product, or MVP. An MVP is the absolute bare minimum service or product that will allow you to get users, buyers, clients, etc. to see how they interact with your main idea.
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