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Home / Archives for Jim Plunkett

Jim Plunkett

Jim Plunkett

Jim Plunkett

Once lead engineer on the cleanup of the nation’s worst hazardous waste disposal sites, Jim Plunkett entered the digital world in 1999, co-founding Vacation Harbor, a travel website much like AirB&B. As cofounder of Main Virtual Office recently rebranded US Answer and as founder of SmallBizSEO, Jim is an authority on digital lead generation and capture for the nations smallest businesses.

How Carriers Are Costing Your Small Business

Nov 6, 2013 By Jim Plunkett

In 1986 I got my first cell phone that wasn’t in a bag. It was a Motorola DynaTAC, and it cost me over $2,000. Since then, cell phones have been adopted ubiquitously by small businesses in the US.

Filed Under: Telecom Tagged With: Jim Plunkett, Phone Systems, Saving Money, VoIP

3 Simple Steps to Getting More Customers Than the Competition

Oct 15, 2013 By Jim Plunkett

If you are like most small businesses, your website was probably designed by a local web designer in HTML, without any search engine optimization (SEO). By now you have realized that the web is more important than the yellow pages and potential customers probably not finding you.

Filed Under: Marketing Your New Business Tagged With: Content Marketing, Jim Plunkett, Search Engine Optimization, Website

What Do You Do After Google Voice?

Aug 2, 2013 By Jim Plunkett

Google Voice was released on the Today Show in June 2009 as a free service. Just recently though, they folded Google Voice into Hangouts, which already swallowed Google Talk (their free chat service) as part of Google’s play to unify instant messaging, video conferencing, and VoIP services into one platform.

Filed Under: Telecom Tagged With: Communications, Google+, Jim Plunkett, Phone Systems, Software Tools, Technology

Why You Need a Real Person Talking to Your Customers

Jun 10, 2013 By Jim Plunkett

Personalization at the small business level, especially local small businesses, means having a live person answer when someone calls. Answering service companies, which have failed miserably in the past, mostly due to technology limitations, are now poised to provide small businesses the added advantage they need in an ever increasingly competitive environment.

Filed Under: Telecom Tagged With: Cloud Services, Customer Management, Customer Service, Marketing, Online Strategy, Personalization, Phone Systems, Technology, Tracking Data, Website

2 Steps to Produce Leads from Your Online Marketing

May 13, 2013 By Jim Plunkett

Let’s stop here and discuss the purpose of advertising and marketing your small business, which is: to produce leads. Leads are phone calls and emails from potential customers. Your job is to turn some of these incoming leads into customers.

Filed Under: Online Marketing Tagged With: Advertising, Communications, Customer Acquisition, Marketing, Mobility, Phone Systems, Social Media, Website

Taking the Friction Out of Online Purchases

Apr 22, 2013 By Jim Plunkett

Internet retailers strive to reduce any “friction” associated with an online purchase, and small businesses should heed this with their incoming phone leads. In an industry rife with poor quality of service and antiquated technology, new virtual answering service companies, built on top of VOIP network with systems based in the cloud, are giving the smallest businesses high quality answering service and lead capturing capability—at prices not much higher than “virtual phone systems.”

Filed Under: Telecom Tagged With: Customer Experience, ECommerce, Equipment, Online Strategy, Phone Systems, Sales Strategies, Technology, Website

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