Startup
Franchise Words: Advertising Fee
The advertising fee pays for the ad campaigns and advertising to promote the franchise. One of the most important times for a system’s advertising efforts is during the grand opening of the franchise.
Should Celebrities Sway You When You Choose a Franchise?
Having a dynamic celebrity like Emmitt Smith to build a franchise’s brand awareness can do wonders for a company. People who respect celebrities like Smith easily see the value of a celebrity brand ambassador for a franchise like Good Feet.
Project Cash Flow, Not Just Profit, During Start-Up
Business plans that I see often show three to five years of projections, demonstrating profitability at the end of so many months of operation. Most every one of these uses an accrual basis for determining break-even, never attempting to predict the cash impact of major items.
How to Outline Your Business Plan
A business plan outline is designed to take the stress out of writing your plan. Yes, every small business should have a plan. If you don’t, it’s like trying to drive to an unknown destination without a road map. It’s highly unlikely you’ll get there in one piece.
3 Ways to Fund Your New Startup
Knowing the most common funding options gives you the foundation you need to develop your customized fundraising strategy. So here is a quick(ish) overview of the most common funding types for early-stage startups.
5 Steps to Positive (And Powerful) Self-Change
Recently, on my Facebook Page I suggested 5 steps for positive self-change. They start with awareness, but go on to include many of the things you need.
4 College Courses That Will Help Your Business
You don’t have to have a business degree career to flourish, but taking a few classes can certainly provide you with the knowledge you need to take your business from doing okay to booming.
5 Franchising Myths Perpetuated by Your Neighbor
Below, we tackle five kinds of myths about franchising that are fairly common, and which we are set to debunk. Do you feel that you’re ready to get started?
The Psychology of Color in Marketing
Colors play an important role in brand identity for any organization. We are all psychologically affected by color. Colors play a role in determining whether people will believe your brand, buy your products/services, give to your charity, or follow you in social media.
How to Take Your Philanthropic Passion and Turn It into a Startup
Starting a nonprofit is similar to starting a business, and as any accomplished entrepreneur will tell you, having a solid plan with positive people behind you makes all the difference.
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