Online Marketing
Why You Should be Leveraging Google Smart Bidding
As a digital marketer, you’re used to being strapped for time. We get it! That’s just one more reason to leverage Google’s ever-evolving Smart Bidding. Across the PPC division at Seer, we’re leaning into automation…
What Does the Future of Web Domains Mean for Small Business?
Since their conception, domain names have been a crucial part of growing a business’s online presence, no matter its size. Think of web domains like an address or postcode, but online. Getting a professional domain…
Do This for SEO Before You Pay to Hire a Pro
Serious site audits, link building and the like can be rather complicated. As a result, you might end up thinking that you must hire outside professional help. Don’t get into that rut. There are a…
GMB Spam and Local Business: Fight Back!
GMB spam is on the increase but Google needs your help to combat it. Don’t you hate it? You work your tail off making sure that your company is in the Google 3-pack for your…
Social Media Marketing for Small Businesses
A big part of promoting yourself is staying up-to-date on current trends, including social media marketing for small businesses. Social media has evolved from just being a place where friends connect. Now it’s a marketing…
Your PPC Strategy Should Look Like This In 2020
All industries have a reflection and rejuvenation period at the start of every decade. The marketing industry is no different. The bread and butter of all marketing companies and businesses looking to start a marketing…
Instagram’s Algorithm Update and How It Influences You
Have you noticed a drop in your Instagram engagement lately? You’re not alone. All of us have been affected by new algorithm changes that have impacted engagement and changed the way businesses and users interface…
8 Tips for Redesigning Your Industrial Website
Industrial websites tend to have a more serious tone and professional look than a cookie factory blog. Because you deal with manufacturing products or providing equipment that must remain reliable, your site needs to elicit…
SEO for a Local Target Audience
Pursuing a local target audience will get you the business you want with the lowest investment of time or money. A local SEO strategy, by default, focuses on a target audience. The audience may or…
So Your Business Has a YouTube Channel, What’s Next?
What the Heck Do I Do With Our YouTube Channel? If you’re a larger business, your brand has likely created a YouTube channel at some point in time. You may have inherited this part of…
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