Learning how to rank on these platforms can help with branding and sales. In the competitive online market that we live in today, ranking for your products and services in online searches requires exposure on all the available platforms, not just Google and other search engines. Learning how to rank on Facebook, Amazon, Apple, and […]
Online Marketing
How to Turn Your One-Trick Social Ponies into SEO Workhorses
We’ve all been there, you publish a blog, post it on social, and the likes and shares start rolling in. You lie back, admiring your lofty accomplishment, like Michelangelo in the Sistine Chapel. Checking Google Analytics a few weeks later, you are shocked to find that the flow of social media traffic has slowed, and […]
3 SEO Ranking Factors to Work On in 2019
Every business owner wants to rank in Google. They understand this will be a key piece of their marketing toolkit to bring on new business. One of the biggest mysteries for them is their digital footprint. SEO is a part of that digital footprint that seems to be a foreign language to small business owners. […]
How to Use Google Ads Campaign Experiments
Have you ever wanted to test a new bidding strategy, setting, or other element of your campaign with a fixed budget or duration? Campaign drafts and experiments in Google Ads let advertisers do just that. Experiments allow you to easily control and monitor a change without fully launching it across the whole campaign. This is […]
These Are the Highest-Paying Affiliate Programs
It’s always great to know how to make the most dollars per sale, but the affiliate marketing space is a tough and difficult area in which to gain control. Most keywords are taken up by powerful authority sites and it is difficult for a beginner to outrank them. If you have a built-up audience from […]
Facebook Removes Ad Targeting Options for Certain Industries
Facebook recently announced they will take strides to lessen the potential for discriminatory advertising practices by limiting the targeting capabilities for certain industries, including ads for housing, employment, and loans. Previously, Facebook largely relied on advertisers to comply with its anti-discrimination policies but did not actively block them from using the targeting categories. Moving forward, […]
Know How to Leverage Email Segmentation? Here Are 4 Ways
Email is sometimes viewed as a necessary evil in an office environment. While it’s a valuable tool to communicate between team members and clients, most people are not excited to check their inbox. You probably have more than a few spam emails sitting in your inbox right now! The attitude around receiving mail is a […]
Start a Profitable SEO Business with an At-Home Training Course
Are you interested in knowing how to improve your online traffic and get higher ranks for keywords, which will generate more revenue and sales for your web site? You can learn SEO and become an SEO expert by taking a proper SEO training course to start your own SEO agency at home. Having an SEO […]
Top Study Results on Social Media Marketing
Social media is one of the most popular marketing channels existing today. Yet, some business and organization leaders have questioned how effective it is in reaching their marketing objectives. Is it worth the financial and human resources investment? The newly released 2019 Social Media Marketing Industry Report from Social Media Examiner provides us with some insight on […]
Does Google Data Studio Sample Google Analytics Data?
Google Data Studio, a free online data visualization tool, connects to a multitude of data sources including Google Analytics. If you have a very high volume of Google Analytics data, and use Data Studio for reporting and analysis, it’s possible you may experience data discrepancies between what the Google Analytics interface displays and what you see in […]
