Posts Tagged ‘Writing’
3 Headline Writing Tips That Guarantee Success
Headlines. You’ve already read a lot about them, no doubt. But they are extremely important, hence why they get and deserve so much attention. Headlines creep into everything you do whether you run an online or offline business. Here is just some of the following where headlines are necessary: Websites Direct mail sales letters Landing pages Brochures Print…
Read MoreHow Effective is Your Email Marketing?
Email is still one of marketing’s greatest tactics, but how effective is your email marketing? It’s easy to understand the allure of email marketing.
Read More 3 Crucial Marketing Skills All Entrepreneurs Should Have
As an entrepreneur, I wear many hats. I’m my company’s chief accountant, salesperson, strategist and product-builder. I’m responsible for making sure that my business stays thriving six months and six years from now. It’s exhausting, scary and highly rewarding—all at once.
Read More The Number One Pitfall for New Inbound Marketers: Planning vs. Doing
In the brilliant words of the man responsible for Nike’s enduring tagline that says it all, “Just do it.” All too often, the problem with creative minds is that we get caught up planning and never seem find the time or the push to carry our plans out.
Read More How Good Copy Can Make Your B2B Sales Presentations More Effective
I used to think copywriting was good for selling consumers stuff like penny stock newsletters, rare gold coins, and for causes that preserve fish habitats. But I couldn’t have been more wrong.
Read More EZ Tips: Web Writing 101
There are probably ten or more items that you need to pay attention to when writing a web page. Some of these have to do with the copy itself, some with the structure of the page and still others are more behind the scenes things like tags.
Read More 9 Tips for Effective eBooks
Creating ebooks that offer value can help position your business as a thought-leader in your industry. It’s a great way to go in-depth with topics that may be too wide to cover in your blogs and shine a spotlight on your area of expertise.
Read More 4 Basic Premises of Writing from My Fortune Cookie
A few months ago, one fortune cookie held my attention enough that it still sits on my desk today. And, it provides sound insight about writing. The point of writing is to convey a specific message or story clearly so the intended audience “gets it.”
Read More Are You Making These 3 Embarrassing Copywriting Mistakes?
You probably fall into one of two camps: If you’re in the first camp, you change the copy on your website a few times a month in an attempt to make it sound better. (Like I do!) If you’re in the second camp, you haven’t updated your website copy in so long, it’s practically fossilized.
Read More 3 Places to Find Content Writers
If you’re building a blog, or blogging to support a business, you know that you need content. Lots of content. How do you crank out post after post and still keep your business cranking?
Read More