Call centers have consistently high turnover rates. Turnover rates as high as 20 percent are considered “low,” and some call centers even have the distinction of achieving 100 percent turnover. It’s not hard to see why: The work is stressful (and often frustrating), the pay is low, and the career path isn’t always clear. For that reason, […]
Personality
B2B Marketing Must Become More Humanly Relevant
Data, mobile, social media, digital, blah, blah, blah. What’s B2B (business-to-business) marketing all about? Being human!
How to Hire Your Next “Perfect Attitude” Employee
Hiring the right people is one of the most important parts of running a business. Think about it: Employees shoulder a lot of the responsibility for the success of their employers, so it pays to find someone who fits the bill from the very start.
How Women Can Stop Self-Sabotaging and Be Their Own Advocates
If Sheryl Sandberg’s “Lean In” taught us anything, it’s that there’s an epidemic of women facing ever-mounting threats to their confidence in the business world.
Drive More Traffic Through Website Personality
To get the attention of web users, try giving your website a personal touch. Doing so helps you better draw in the specific audience you are trying to target.
Is the Ideal Entrepreneur Right Brain or Left Brain?
Traditionally, the majority of entrepreneurs have been logical thinkers, problem solvers, and pay attention to details. These are the stereotypical left-brain engineers. Yet I see a big shift from the knowledge age, with its left-brain foundation, to a critical focus today on visualization, creativity, relationships, and collaboration, which are more in the domain of right-brainers.
The Greatest Secret of the Magnetic Person
One secret and irresistible quality of magnetic people is that they’re grateful. They are genuinely thankful, and it shows in their interactions with others. Even though we don’t usually think of gratefulness as a major personality trait, it actually goes a long way towards shaping who we are.
Why is a Personal Brand Important?
Your personal brand includes your skills, personality, behaviors, values, experiences, words, attitudes, and image. And, even though your personal brand may be experienced differently by your various networks, it is still YOU.
Branding for Small Businesses
Branding is an essential part of running a business, whether you’re the CEO of a multinational entertainment company or the founder of a mom-and-pop ice cream store with a single location.
How to Offer Unbeatable Customer Service on the Phone
Even with the rise of the internet over the past 20 years, a great deal of business is still done over the phone, and if you are one of the millions working in customer service, a confident, adaptable phone manner could be one of the most vital skills in your arsenal.
