You don’t have to be a high tech company to get the web marketing lift that comes from creating an infographic. In fact, there’s only one thing you need to have to create a great infographic—a good understanding of your customers.
Ryan Kettler
15 Parallels Between Football and Content Marketing
It’s official—the 2014 football season has begun and I couldn’t be happier. After thinking about it, I realized there are a lot of similarities between football and content marketing. I’d like to share 15 of them with you today:
Don’t Fall Behind Your eCommerce Competitors This Year
I recently spoke with one of our new customers recently who has been paying for an eCommerce website for two years and hasn’t sold one thing. That’s right, NOT A THING!
5 Ways to Keep Your Content Marketing Strategy Healthy
When you stop and think about it, all great content marketing strategies are very similar to healthy lifestyles. A lot goes in to living healthy. You have to eat right, exercise often, get a lot of sleep, minimize stress, and make good life choices.
Drive More Traffic Through Website Personality
To get the attention of web users, try giving your website a personal touch. Doing so helps you better draw in the specific audience you are trying to target.
The State of Small Business Content Marketing in 2014
Small businesses are blogging, using social media and email marketing, but everything they say and do is based on gut feeling. They’re also working by themselves instead of leveraging the help of their co-marketing partners. That’s no way to effectively market a business!
Partners Drive Small Business Referrals: Creating Customers
In a 2014 study by Gallup and Wells Fargo during Q1, attracting customers, targeting business opportunities and finding work or new business was the top challenge among US small-business owners, cited by 21% of respondents.
What is a Website Conversion?
Without conversions a website is just a brochure. And what often happens to brochures? Sometimes they’re picked up and result in a call, but most of the time they get a single glimpse and then they’re tossed in the trash and are never looked at again. Don’t let that be your website.
5 Ways to Get More Traffic to Your eCommerce Store Blog
If you’re an online merchant selling your goods through an eCommerce website, then one of the best ways to attract more traffic (visitors) to your store is through blogging. Let’s think about why blogging is so important for an eCommerce website for just a minute.
Facebook’s Acquisition of WhatsApp is All About Audience Expansion
It’s been all over the news and social media. Facebook acquired global chat application WhatsApp for the sky-high price of $16 billion. Yes, that’s right, with a “B.” That’s sixteen times larger the acquisition cost that Zuck and co. paid to Instagram!
