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Home / Archives for Lead Generation

Lead Generation

3 Easy Ways To Generate Consistent Leads

May 3, 2022 By George Mathew

Leads are the lifeblood of any business. When running an online business, you need a steady stream of leads. You can always pay to get leads. But what if I told you that you can generate leads without spending a single penny? Interested? Following are the top 3 ways by which you can generate leads […]

Filed Under: Sales and Marketing Tagged With: Lead Generation

Social Selling: How to Use LinkedIn for Lead Generation

Jul 6, 2021 By Alona Shalieieva

Source: https://pixabay.com/photos/home-office-workstation-office-336374/ Social selling has long been one of the strategies that marketers apply to increase brand visibility. Yet, social media and the shift to digital marketing offer a different perspective for small businesses and startups. LinkedIn seems to be a perfect example of how marketers use social media to develop B2B relationships. LinkedIn has […]

Filed Under: Sales and Marketing Tagged With: Lead Generation, LinkedIn

The 4 Pillars of Creating a Powerful Lead Magnet

Jun 29, 2021 By Rogier Giersthove

A lead magnet is one of the most powerful tools to increase lead generation. According to WPforms, 50% of marketers who start using lead magnets report higher conversion rates. All over the internet, you can find blog posts with examples you can use as lead magnets. But just because it worked for them doesn’t mean […]

Filed Under: Sales and Marketing Tagged With: Lead Generation

How Businesses Can Use Unconventional Strategies to Attract Leads

Jun 25, 2021 By Alex Machuca

There is no one way to business success. That might seem obvious to some, but for many others, it’s a statement that cuts through the self-doubt and fear. What if you have a business that depends on well-honed strategies for generating leads? How do you improve that business and get it running like a well-oiled […]

Filed Under: Run and Grow Tagged With: Innovation, Lead Generation

A Complete Guide to Sales-Ready Leads

Jan 27, 2021 By Adele Crane

Over 60% of marketers send unqualified leads to salespeople. When leads aren’t qualified, they’re not sales-ready. But what are sales-ready leads, and how do they differ from market-qualified leads (MQL)? Read this complete guide to understand the difference between market and sales leads. You’ll discover how to generate more actionable leads from your marketing campaigns […]

Filed Under: Sales and Marketing Tagged With: Lead Generation

Why Do Visitors Leave My Website (Pt. 2)

Nov 17, 2020 By Ian Dalton

In our first article in this series on Conversion Rate Optimisation (CRO) we looked at how to approach  CRO if you don’t have a lot of traffic flowing to your site.  Here we identify some of the areas to think about to generate more leads and provide you with a number of tools to help […]

Filed Under: Sales and Marketing Tagged With: Lead Generation

What Lies Beneath a Successful Marketing Campaign

Oct 1, 2020 By Anand Srinivasan

A successful content plan looks like this – you write great content; optimize it for search; wait for the page to start ranking on Google; and finally collect all the traffic that comes your way.  Except, this is not how it works. Firstly, content marketing is not just search traffic. Depending on what you sell, […]

Filed Under: Advertising and Lead Generation Tagged With: Content Marketing, Lead Generation

How to Nurture Leads for Better Conversions

Sep 1, 2020 By Kelly Reed

Image source Regardless of your industry, you want your business to succeed. And though there are countless metrics you can use to track the growth of your enterprise, the conversion rate has to be the most valuable since it directly translates to revenue. If you have concrete plans to expand your business, focusing on the […]

Filed Under: Advertising and Lead Generation, Sales and Marketing, Sponsored Tagged With: Content, Conversion, Lead Generation

7 Ways Small Businesses Can Use Salesforce to Boost Growth

May 29, 2020 By Nicky Peterson

If you’re trying to grow your B2B business, you are probably already somewhat familiar with Salesforce. This CRM platform is one of the most popular such services on the planet, with many of the most successful and profitable companies on Earth using it to generate leads, retain customers, and boost sales. In these unprecedented times, […]

Filed Under: Sales Activities, Sales and Marketing Tagged With: Lead Generation

4 Effective Marketing Strategies for Any Startup

Apr 20, 2020 By Edward Huskin

Marketing is a vital aspect of any business, and for startups, it could mean the difference between a good idea and a flourishing business. You must get your product and what value it offers out there if you want people to know about your brand and for them to actually buy your product. If you’re […]

Filed Under: Marketing Your New Business, Startup Tagged With: Lead Generation, Marketing

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5 Top Tips for Small Businesses to Keep Up With Regulatory Changes

Jul 6, 2022 By Ryan Kidman

How Temperature Monitoring Helps Improve the Supply Chain for Healthcare Startups

Jul 5, 2022 By Vikas Agrawal

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Jul 4, 2022 By SmallBizClub

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5 Benefits to Using Freelancers for Your Small Business

Jul 1, 2022 By Lending Tree

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