The Concise Guide to Writing a Professional Press Release
Probably the most misunderstood aspect of small business marketing is how to create and use a press release. The first thing to understand is the function of a press release, it’s simply to release information…
The Key to Running a Business as a New Parent
Whenever a person transitions to running their own business, they have to adjust their concept of work/life balance. In return for equity and the possibility of financial freedom, you’ve got more responsibility and much longer…
I Have a Business Plan: Now What?
Whether you’re a brand new startup, or have been trading for a while now, it’s important to have a business plan. Many businesses seem to put this off, or completely avoid writing one altogether. However,…
Exiting Your Business is a Process, Not a Mystery
Nora Chapman’s story was typical of most business owners who have made the tough decision to leave their companies. At age 54, she was confident in finding a meaningful second act and was ready to…
Why You Should Use 3D Printing for Your First Prototype
Even for smart entrepreneurs with a great new product idea, an extensive business background, and a spot-on sales pitch, the manufacturing process can be unfamiliar and even a bit intimidating. Don’t be confused, however, into…
Tips for Writing Your Franchise Business Plan
While your franchisor will provide some guidance with regards to your new franchise, it’s up to you as the business owner to develop a comprehensive business plan. If you’ve never written one before, let this…
10 Good Reasons Not to Seek Investors for Your Startup
Sure, maybe you need the money. Maybe that’s what your business plan says. But seriously: Do you really want to have investors involved in your dream startup? I’ve said it before: bootstrapping is underrated. I get…
Is Crowdfunding Still a Good Way to Gain Investment?
The rise of crowdfunding was an abrupt and noisy one. The major platforms that allow people to invest small amounts in speculative projects, the likes of Kickstarter and Indiegogo, seemed to pop up overnight, with…
4 Types of Companies You Can Start Without Advanced Technical Skills
There’s no doubt about it. Technology has changed the world of work. Due to the high demand created by the shift to online commerce, high-tech positions are among the highest paying in today’s job market….
6 Ways to Start Learning for Aspiring Entrepreneurs
One of the simplest questions I get from aspiring entrepreneurs, and ironically one of the hardest, is “How do I start?” I want to tell them to just start anywhere, but I realize that most…
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