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Buying a Mobile Food Business: 10 Things to Consider

Food trucks and carts have come a long way since the days of greasy ‘roach coaches’. People generally have more refined tastes and higher expectations nowadays. The trendy reinvention of fast-food culture seen in recent…

Lean Business Plan: Form Follows Function

Your lean business plan is no more than what you need to run your business. In the beginning, it might be as simple as an elevator speech. Be able to talk through those key points: the…

Do Millennials Make the Best Entrepreneurs?

In the last 20 years there has been an 89% increase in student borrowers—almost no one used to borrow money to go to school and now it’s commonplace. The average student loan balance has ballooned…

The Pros and Cons of Starting a Business with Friends

I first met Jonathan Wasserstrum, one of my best friends and now a co-founder of TheSquareFoot and our company’s CEO, nearly two decades ago. We became friends almost immediately after meeting in high school, and…

5 Businesses You Can Start from Home While on Maternity Leave

You may have had thoughts of kicking back and enjoying maternity leave with your new bundle of joy. But for many women, it is also the time and breathing space that they need to take…

5 Tips for Launching Your Freelance Writing Business the Right Way

After a car accident and two surgeries—which occurred during my struggles to secure a full-time job—the thought of starting a business began to reverberate in my mind. I have a knack for writing and real…

How Much Marketing Do You Need to Do for Your Franchise?

Many franchisees falsely assume that their franchisors will handle all the marketing for them. While yes, franchisors do provide some elements of marketing—typically promotions and in-store collateral—much of your marketing as a franchisee falls on…

Open Offices: What They Are and How They Can Work for You

Open offices have been generating a lot of buzz lately. The open office is famous for its use at Google, Facebook, and other fast-paced tech companies, who assert that having an open office encourages employees…

Which Comes First: Plan or Pitch?

It’s not exactly the same as the chicken or the egg, but it has some similarities. I get this question a lot lately, so I decided to take it here to my blog. Don’t pitch a…

Key Things to Consider Before Opening a Business

“The basic rule of free enterprise: You must give in order to get!” ~Scott Alexander So many people want to open their own businesses. I think that is wonderful since so many of the big…

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