Online Marketing
Pinterest: The Must-Have Social Media Platform
These days it seems like there’s a new site that pops up every day claiming to be the next best thing when it comes to promoting your business, but does your site really need another social media platform to manage? Well, if you’re going to add additional social platform to your roster, Pinterest is the way to go.
The 9 Website Performance Metrics That Matter
When it comes to marketing your business online, simply having a website isn’t enough to make your brand successful. You need a website that actually works at attracting and converting new customers.
2014 Email Performance by Industry
Curious about how your 2014 email marketing performance compares to others in your industry? Our new infographic highlights key email metrics across industries, providing a baseline for open, click-through and unsubscribe rates.
A Completely Biased Point of View on Content Marketing
Ever pour your heart and soul into an article, guide, slide deck, infographic or some other form of content only to see it published and quickly die on the vine?
Why LinkedIn Says It Should Be Our #1 Choice for Sharing Professional Content
According to a new LinkedIn study, professional content consumption is dramatically rising—especially on LinkedIn, where over 1.5 million publishers actively use the LinkedIn Share button on their sites to send content into the LinkedIn platform.
Building a Website Your Users Will Love
How quickly times change. Now, a business isn’t considered legitimate until they have a web presence. No matter what it is you sell, odds are your prospects are going to visit your website to decide if you’re even in the running.
An Endless Stream of Data
It is evident that technology has become engrained in our daily lives, changing the way we communicate and interact. One result of our technological driven habits is the creation of vast amounts of data. We have developed a stream of data which would have been unheard of even years ago.
Small Businesses That Operate Only on Social Media
You may be wondering, what kind of business can stay alive using only social media to advertise, market, and sell? The answer is, all different kinds. This business model is becoming more and more popular.
The Marketing Strategy for Bloggers with No Money
When I started as a blogger I had no spare cash to buy advertising or even for investing in a professional web design for my blog. In fact the credit card company had my number on speed dial!
Your Site Might Not Be Optimized for Humans: 7 User-Friendly Tips
Search engine optimization is a topic that comes up repeatedly for businesses of all sizes. For some small businesses, it can even be a make or break factor. Therefore, a topic of this importance deserves more attention than just blindly accepting the trends and buzzwords du jour.
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