Megan Totka

Megan Totka is the Chief Editor for helps small businesses grow their business on the web and facilitates connectivity between local businesses and more than 7,000 Chambers of Commerce worldwide. She specializes on the topic of small business tips and resources and business news. Megan has several years of experience on the topics of small business marketing, copywriting, SEO, online conversions and social media. Megan spends much of her time establishing new relationships for, publishing weekly newsletters educating small business on the importance of web presence, and contributing to a number of publications on the web. Megan can be reached at


The Importance of Instant Gratification in Customer Service

We live in a world where we expect almost instant gratification in most things. Whether it’s social media feedback, sandwich delivery, or an Amazon Prime order, faster is better, and instant is best. Much of…

How to Use Images in Your Content Marketing Strategy

Content marketing requires much more than written text to really be effective. The real trick to getting noticed by both your prospective customers and the algorithms that rank your site in the search results pages…

Startup Stats: How Your Startup Can Succeed

The perhaps not-so-shocking reality is that nine out of 10 new businesses fail. And yet, this statistic isn’t stopping new business growth. Why? Because even though the odds are against startups, success is attainable—if you…

5 Secrets to Small Business Success

Running a successful small business involves planning, making key decisions, and hiring the right employees. Make sure you plan, prepare and manage your business effectively from day one; this is one of many ways you…

Spinning Plates? Here’s Why Your Small Biz Needs CRM

Are you a small business owner worried about the quality of your customer service? Not sure how to improve it without dropping the ball in other areas of your business? Here’s how to choose a…

4 In-the-Office Secrets to Better Work/Life Balance

Striking the right balance between work and life is a challenge for all workers. It takes considerable effort to successfully combine work, family, and personal life commitments. While your busy schedule and various commitments may…

4 Ways to Promote Your Business on Snapchat

You may find yourself wondering if there’s a place for your small business on Snapchat. Snapchat is a great place for small businesses, especially if your business targets young people. Today Snapchat is used daily…

5 Ways to Use Periscope for Your Business

Periscope is a way to use mobile live-streaming to market your business. The app is proving to be a powerful tool—it allows you to ‘go live’ via your smartphone from any location for real-time engagement….

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4 Internet Marketing Ideas to Boost Your Local Business Sales

Local small businesses often need some marketing tips tailored specifically to their endeavors. As you consider Internet marketing ideas, you need to first have a website that your current and prospective customers can take a look at.

4 Reasons to Capitalize on Email Marketing

A survey by the Direct Marketing Association found that over half of marketers planned to increase spending on their email channel. The reason was the return on investment.